# Tribal-Influenced Western Fashion The WAD Magazine 'Cocktail' Editorial is Vibrantly Exotic By Meghan Young | Published 2013-01-22 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/wad-magazine-cocktail References: [trendland](http://trendland.com/namsa-leuba-cocktail-series-for-wad-magazine-no-53/) & [namsaleuba](http://www.namsaleuba.com/) The WAD Magazine 'Cocktail' editorial strikingly combines [tribal elements with Western clothing](https://www.trendhunter.com/trends/rahul-mishra) for a photoshoot that is at once familiar and exotic. The models are adorn with palm tree leaves and clad in brightly colored outfits that may be undeniably contemporary, but have a touch of tribal tradition, which helps people [express a different side of themselves](https://www.trendhunter.com/trends/shapes-we-take). Captured by Swiss photographer Namsa Leuba, who is known for her depiction of African identity through Western eyes, the WAD Magazine 'Cocktail' editorial is in line with her past work including the [Yakalaben](http://www.trendhunter.com/trends/yakalaben-by-namsa-leuba) and [African Queen series.](http://www.trendhunter.com/trends/african-queens-spread-by-namsa-leuba)Complete with a brightly color backdrop, the images are a treat for the eyes. The WAD Magazine 'Cocktail' editorial appears in the No. 53 issue. ## Trend Insights (Trend Hunter) - Score: 6.0/10 - Popularity: 91% | Activity: 82% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: Europe, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What Makes This Trend Stand Out - **Tribal-influenced Fashion:** Brands can explore fusion of traditional tribal designs with modern fashion elements to create contemporary and unique pieces for consumers. - **Cultural Appropriation in Fashion:** Regulatory bodies can look into creating ethical guidelines for fashion brands and magazines to avoid the offense of cultural appropriation when using cultural or ethnic elements in the design. - **Artistic Fashion Photography:** Photographers have an opportunity to experiment with different styles and cultures in their photography to create visually stunning and meaningful fashion editorials. ### Sectors Adopting This - **Fashion Design:** Fashion designers can look into incorporating elements from different cultures and backgrounds into their designs to create innovative and exciting collections. - **Fashion Photography:** Fashion magazines and photographers can partner with models and designers to create fashion editorials that showcase unique perspectives and styles, drawing inspiration from various cultures. - **Culture and Diversity Awareness:** Industry bodies and associations can take the initiative to promote the appreciation of diverse cultures and prevent the occurrence of cultural appropriation in the fashion industry. ## Related on Trend Hunter - [Vibrant Statement Capsules](https://www.trendhunter.com/trends/wrangler-x-happy-socks.md) - [Art-Infused Workwear](https://www.trendhunter.com/trends/nepenthes-capsule.md) - [Pattern-Heavy Fashion Capsules](https://www.trendhunter.com/trends/needles-new-collection.md) - [Silky Camouflage-Design Capsules](https://www.trendhunter.com/trends/lisous-empire-collection.md) - [Reprised Fall Apparel Capsules](https://www.trendhunter.com/trends/shein-reimagines-autumnal-fashion.md) - [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md) - [Offbeat Fashion Campaigns](https://www.trendhunter.com/trends/asos-inspired-by.md) - [Identity-Exploring Clothing](https://www.trendhunter.com/trends/shapes-we-take.md) - [Executive Workwear Collections](https://www.trendhunter.com/trends/12th-tribe-x-corporate-natalie.md)