# Romantic Military Editorials Mariacarla Boscono Stars in the W Magazine March Issue By Vasiliki Marapas | Published 2015-02-20 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/w-magazine-march-issue References: [wearesodroee](http://wearesodroee.com/2015/02/19/dont-ask-dont-tell/) & [wmagazine](http://www.wmagazine.com/) Mariacarla Boscono and Perfume Genius (the stage name for Seattle-based solo act Mike Hadreas) engage in a [military romance](https://www.trendhunter.com/trends/ukrainian-brand-rbtnk) for the W Magazine March issue. Fashion editor Edward Enninful didn't have to worry about dressing Perfume Genius, as he remained in uniform throughout the editorial. However, Enninful did dress Boscono, opting for [ornate, flowery gowns](https://www.trendhunter.com/trends/femininity-in-bloom) that contrasted nicely against her lover's combatant attire. Hair stylist James Pecis, makeup artist Aaron de Mey and photographers Inez van Lamsweerde and Vinoodh Matadin rounded out the creative team. The 'Don't Ask, Don't Tell' editorial in the W Magazine March issue speaks to the heartache and longing of [military relationships](https://www.trendhunter.com/trends/london-a-love-affair), which have long been the basis for many books and films in popular culture. Those looking for a romance fix should check out tear-jerkers like Atonement, Pearl Harbor, Dear John and Casablanca (a true classic). ## Trend Insights (Trend Hunter) - Score: 3.0/10 - Popularity: 41% | Activity: 41% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### Key Themes Behind This Trend - **Military-inspired Fashion:** The military romance editorial in W Magazine showcases the trend of incorporating military elements into fashion, presenting an opportunity for designers to create innovative and stylish military-inspired clothing. - **Emotional Storytelling in Fashion Editorials:** The 'Don't Ask, Don't Tell' editorial in W Magazine highlights the trend of using fashion editorials to tell emotionally charged stories, providing a chance for photographers and stylists to explore new ways of engaging audiences. - **Nostalgic Romanticism:** The W Magazine March issue taps into the trend of nostalgia and romanticism, presenting an opportunity for brands and marketers to evoke feelings of longing and sentimentality in their campaigns. ### Where This Applies - **Fashion:** The military romance editorial in W Magazine opens up opportunities for fashion brands to create military-inspired collections that cater to consumers seeking a blend of style and functionality. - **Photography:** The emotional storytelling in fashion editorials showcased in W Magazine creates avenues for photographers to experiment with capturing compelling narratives and evoke strong emotions through their work. - **Film and Entertainment:** The 'Don't Ask, Don't Tell' editorial in W Magazine draws on the tradition of military relationships in popular culture, presenting opportunities for filmmakers and content creators to explore this theme and create resonating stories. ## Related on Trend Hunter - [Refined Vintage Militaristic Fashion](https://www.trendhunter.com/trends/studio-nicholson-fw25.md) - [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md) - [Restyled Cinematic Makeup Campaigns](https://www.trendhunter.com/trends/il-pranzo-campaign.md) - [Body Paint Fashion Campaigns](https://www.trendhunter.com/trends/miley-cyrus-maison-margiela.md) - [Stylish Fashion Campaigns](https://www.trendhunter.com/trends/stylish-fashion-campaigns-marc-jacobs-unveils-its-spring-2025-marcworld-cam.md) - [Victory-Inspired Premium Fashion](https://www.trendhunter.com/trends/marathon-collection.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Contemporary Military Fashion Brands](https://www.trendhunter.com/trends/ukrainian-brand-rbtnk.md) - [Feminine Spring Apparel Collabs](https://www.trendhunter.com/trends/femininity-in-bloom.md)