# Provocative Boiler Room Photography The W Magazine August 2012 Smash of Titans Editorial is Bold By Sarah Robson | Published 2012-07-23 | Naughty Source: Trend Hunter, https://www.trendhunter.com/trends/w-magazine-august-2012-smash-of-titans References: [designscene.net](http://www.designscene.net/2012/07/charlize-theron-michael-fassbender-mario-sorrenti.html) & [models](http://models.com/people/mario-sorrenti) The [W Magazine August 2012](https://www.trendhunter.com/trends/amborxyde-17) Smash of Titans editorial is hot and steamy. This editorial features Charlize Theron and Michael Fassbender seductively caressing, kissing and holding each other. The location of this pictorial is in a gated area of a boiler room with flourescent lights, chains and concrete walls. The hair stylist Enzo Angileri has pulled back Charlize’s hair into a tight bun, and Michael’s hair is spiked up with light gel. Charlize is captured wearing a back-less frock that appears to be made out of chain-like material with [sleek black pumps](https://www.trendhunter.com/trends/naked-wolfes-stark-boot). The fire burning in the background adds a dim light, which creates a sultry and romatinic vibe. This story will be featured on the cover of Magazine W for August 2012, and this editorial is yet another [incredible series](https://www.trendhunter.com/trends/winter-2025-campaign) by the famous Mario Sorrenti. ## Trend Insights (Trend Hunter) - Score: 2.3/10 - Popularity: 38% | Activity: 22% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Naughty](https://www.trendhunter.com/naughty) ## Key Themes ### Why This Trend Is Growing - **Boiler Room Photography:** The use of unique industrial locations for provocative photography opens up opportunities for innovative fashion shoots. - **Sultry Editorial Campaigns:** Creating seductive and romantic atmospheres in fashion editorials allows for captivating storytelling and brand promotion. - **Hair Styling Techniques:** Exploring unconventional hairstyles and techniques in fashion editorials presents an opportunity for hair stylists to push creative boundaries. ### Industries Being Reshaped - **Fashion Photography:** Incorporating unconventional settings and atmospheres in fashion photography creates unique visual experiences and opportunities for creative expression. - **Fashion Magazines:** Publishing provocative and captivating editorials opens up new avenues for fashion magazines to engage and captivate their audience. - **Haircare Products:** Through showcasing innovative hairstyles and techniques in editorials, haircare brands can inspire and attract customers to their products. ## Related on Trend Hunter - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md) - [Body Paint Fashion Campaigns](https://www.trendhunter.com/trends/miley-cyrus-maison-margiela.md) - [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md) - [Star-Studded Fashion Collections](https://www.trendhunter.com/trends/winter-2025-campaign.md) - [Community-Honoring Eerie Graphic Merchandise](https://www.trendhunter.com/trends/boiler-room.md) - [Feminine Rebellion Campaigns](https://www.trendhunter.com/trends/songs-of-siren.md) - [Unapologetic Lingerie Campaigns](https://www.trendhunter.com/trends/mariemurs-judge-me-guilty.md) - [Naughty Holiday Campaigns](https://www.trendhunter.com/trends/diesels-xxxmas.md) - [Sleek Western Boots](https://www.trendhunter.com/trends/naked-wolfes-stark-boot.md)