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# Tech-Integrated Swim Goggles
Vuzix Labs Received Two Awards at CES 2020 for the Smart Swim

By Daniel Johnson | Published 2020-07-14 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/vuzix-labs
References: [prnewswire](https://www.prnewswire.com/news-releases/vuzix-labs-smart-swim-receives-two-ces-2020-innovation-awards-300981450.html) & [vuzix](https://www.vuzix.com/products/smart-swim)

[Vuzix Labs](https://www.trendhunter.com/trends/vuzix-z100-smart), an industry-leading [Smart Glasses and AR technology](https://www.trendhunter.com/trends/utrack-ar) company, previously released the [Smart Swim](https://www.trendhunter.com/trends/Physical-AI-bulldozers) goggles. Smart Swim received two awards at CES 2020, one for Computer Peripherals & Accessories, and another for Wearable Technologies.

The Vuzix Labs Smart Swim goggles can help swimmers during interval training by displaying time, yardage, laps, and more. Workouts can also be downloaded or streamed using the Smart Swim video player. Additonally, the tech integrated goggles feature a Wi-Fi and Bluetooth connection, a head tracker, GPS, and compass. The pair will be available to consumers for a price of $499.

Paul Travers, the President, and Chief Executive Officer at Vuzix spoke about the capabilities of the pair, "Smart Swim is a heads-up display for swimmers that provides in-depth workout status and information in real-time, as well as the capability to stream video content during swimming workouts."

Image Credit: Vuzix Smart Swim

## Trend Insights (Trend Hunter)

- Score: 6.0/10
- Popularity: 85% | Activity: 86% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets)

## Key Themes

### What's Driving This Trend

- **Advanced Swimwear Technology:** Opportunity for companies to integrate wearable technology into swimwear to enhance swimmers' performance and provide real-time data.
- **Ar-enhanced Sports Accessories:** Potential for the development of augmented reality (AR) devices and accessories in sports to provide athletes with real-time feedback and improve their training.
- **Connected Fitness Gear:** Demand for fitness equipment and gear that can sync with mobile devices and provide personalized workout data and analytics.

### Who This Affects Most

- **Sports Apparel:** Opportunity for sports apparel companies to incorporate wearable technology into swimwear designs to offer enhanced functionality for swimmers.
- **Augmented Reality:** AR technology companies can explore the sports industry and develop innovative devices and accessories to provide athletes with real-time performance information.
- **Fitness Equipment:** Opportunity for fitness equipment manufacturers to create connected gear that can sync with mobile apps and offer personalized workout data and insights.

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