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# NFT Fan Engagement Platforms
VRYNT Allows Influencers and Brands to Create Bespoke NFT Collections

By Kanesa D | Published 2022-10-20 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/vrynt
References: [globenewswire](https://www.globenewswire.com/news-release/2022/10/19/2537774/0/en/Fan-Engagement-Platform-VRYNT-Announces-Launch-of-Public-Beta.html) & [vrynt.io](https://vrynt.io/)

![NFT Fan Engagement Platforms](https://cdn.trendhunterstatic.com/thumbs/490/vrynt.jpeg)

VRYNT, an emerging [fan engagement platform](https://www.trendhunter.com/trends/sports-fan-communities), has just debuted its Public Beta and the ORIGINS [NFT](https://www.trendhunter.com/trends/environmentallyfriendly-nft-platform) collection. VRYNT, a business-oriented fan platform, will support its clients in converting marketing expenses into revenue streams for creators. Through VRYNT, community members can directly engage with the site’s collectibles and features during a time when connection is a priority for most. Users of VRYNT's NFT design tool may [collaborate with social influencers](https://www.trendhunter.com/trends/optodolce) to produce graphic campaigns using the platform's browser-based interface.

“[...] The last decade of technological advancement is now ushering in the next decade of fan engagement experiences and commercial interactions. VRYNT is leading the way in providing a fun and safe meeting place for the next generation of fan experiences.” said Scott Brown, founder and CEO of VRYNT.

Image Credit: VRYNT

## Trend Insights (Trend Hunter)

- Score: 1.3/10
- Popularity: 9% | Activity: 17% | Freshness: 13%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Interactive](https://www.trendhunter.com/interactive)

## Key Themes

### Why This Trend Is Growing

- **NFT Fan Engagement:** VRYNT's new public beta offers a platform for influencers and brands to engage fans through bespoke NFT collections.
- **Marketing-to-revenue Conversion:** VRYNT's business-oriented platform allows clients to convert marketing expenses into revenue streams for creators through NFT collectibles.
- **Collaborative Graphic Campaigns:** VRYNT's NFT design tool allows users to collaborate with social influencers in producing graphic campaigns using the platform's browser-based interface.

### Industries Being Reshaped

- **Fan Engagement Platforms:** VRYNT is disrupting the traditional fan engagement platform by integrating NFT collectibles and offering a business-oriented platform for clients.
- **Marketing and Advertising:** VRYNT is disrupting the marketing and advertising industry by allowing clients to convert expenses into revenue streams through NFT collectibles.
- **Social Media:** VRYNT's NFT design tool offers a new way for social media influencers and platforms to engage with fans through collectibles and graphic campaigns.

## Related on Trend Hunter

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- [Digital-First Designer Platforms](https://www.trendhunter.com/trends/the-frntal.md)
- [Sports-Centric Digital Collectibles Platform](https://www.trendhunter.com/trends/digital-collectibles-platform.md)
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