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# VR Entertainment Centers
Namco's 'VR Zone Project i Can' Immerses Guests in Simulated Experiences

By Laura McQuarrie | Published 2016-03-29 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/vr-zone
References: [japantrends](http://www.japantrends.com/namco-virtual-reality-vr-zone-project-i-can/) & [project-ican](http://project-ican.com/)

In April of this year, [Namco](https://www.trendhunter.com/trends/nintendo-3) is opening its 'VR Zone Project i Can' in Diver City Tokyo Plaza, Odaiba. This new complex is set to be a hub of entertainment for all sorts of virtual reality experiences.

In this space, guests will be able to take part in [six different types of simulations](https://www.trendhunter.com/trends/the-immersive-quest). Some of the virtual challenges will include rescuing a cat from a tall building, controlling a giant robot, driving a sportscar, operating a train or partaking in extreme skiing.

To participate, people must be 13 or older and have registered online in advance of visiting the VR Zone Project i Can. Alternatively, members of the public can visit the space and watch others experience the [virtual reality simulations](https://www.trendhunter.com/trends/immersion-vr)—which promises to be just as entertaining—at no cost.

## Trend Insights (Trend Hunter)

- Score: 2.9/10
- Popularity: 20% | Activity: 59% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Gen Z, Millennial
- Top markets: Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Multimedia](https://www.trendhunter.com/multimedia)

## Key Themes

### Why This Trend Is Growing

- **VR Entertainment:** Creating immersive virtual reality experiences to transform the entertainment industry.
- **Location-based VR:** The rise of location-based virtual reality centers allows for new opportunities for immersive experiences.
- **VR Tourism:** Virtual reality entertainment centers present new opportunities for tourist destinations to provide unique experiences to visitors.

### Industries Being Reshaped

- **Entertainment:** The entertainment industry can utilize virtual reality technology to create immersive experiences and attract new audiences.
- **Tourism:** Tourist destinations can implement virtual reality centers to offer visitors unique and innovative experiences, increasing tourism revenue.
- **Gaming:** Virtual reality gaming in specialized centers such as Namco's VR Zone Project i Can would revolutionize the gaming industry and create new opportunities for gaming companies.

## Related on Trend Hunter

- [Metaverse-Based Virtual Rides](https://www.trendhunter.com/trends/gshock-the-ride.md)
- [Immersive Halloween-Themed VR Experiences](https://www.trendhunter.com/trends/zero-latency-vr.md)
- [Immersive Holographic Zoos](https://www.trendhunter.com/trends/hologram-zoo.md)
- [Celebratory VR Promotions](https://www.trendhunter.com/trends/freeroam-virtual-reality-entertainment.md)
- [Premium-Quality VR Experiences](https://www.trendhunter.com/trends/sandbox-vr.md)
- [Immersive Multimedia Experiences](https://www.trendhunter.com/trends/sony-pictures-wonderverse.md)
- [Small-Space VR Platforms](https://www.trendhunter.com/trends/snack-vr.md)
- [VR Horror Hotel Experiences](https://www.trendhunter.com/trends/draculas-hotel.md)
- [Experiential Entertainment Spaces](https://www.trendhunter.com/trends/illuminarium-1.md)
