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# Phone Stand Chicken Boxes
VOXI Boxi Helps Fried Chicken Box Avoid a Greasy Mobile Device

By Laura McQuarrie | Published 2024-07-05 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/voxi-boxi
References: [lbbonline](https://www.lbbonline.com/news/voxi-mobile-turns-chicken-boxes-into-phone-stands-to-beat-greasy-screens)

![Phone Stand Chicken Boxes](https://cdn.trendhunterstatic.com/thumbs/538/voxi-boxi.jpeg)

Balancing the temptation of scrolling with greasy fingers while enjoying fried chicken is a challenge but VOXI Mobile's VOXI Boxi solves this specific pain point. The fried chicken boxes need only be folded in three places to create an integrated phone stand for mess-free eating. At over 50 chicken shops, including Morley’s, [Chicken Cottage](https://www.trendhunter.com/trends/chicken-shop) and [Chicken Valley](https://www.trendhunter.com/trends/mcdonalds-australia-1), consumers will find the special VOXI Boxi chicken boxes as part of a wider VOXI Mobile summer campaign.

“VOXI’s hunger for fame is matched only by [Gen Z's](https://www.trendhunter.com/trends/big-chicken-big-dip-energy) appetite for fried chicken, and we are proud to support its ongoing efforts to find it and disrupt in a category in which disruption is long overdue," said AMV BBDO creative directors Michael Hughes and Dalatando Almeida.

## Trend Insights (Trend Hunter)

- Score: 4.6/10
- Popularity: 47% | Activity: 65% | Freshness: 25%
- Audience gender: 70% men, 30% women
- Primary generations: Gen Z, Millennial
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile)

## Key Themes

### Key Themes Behind This Trend

- **Integrative Packaging Solutions:** VOXI Boxi's innovative design exemplifies a growing trend in creating multifunctional packaging that enhances user experience.
- **Hands-free Eating Innovations:** The development of the phone-stand chicken box highlights the trend towards hands-free dining aids aimed at improving convenience for consumers.
- **Brand Collaboration Campaigns:** Partnering with various chicken shops for a unified campaign marks a trend where brands collaborate to reach wider audiences through unique promotional strategies.

### Where This Applies

- **Food Packaging:** The food packaging industry can leverage multipurpose designs like phone-stand boxes to enhance customer satisfaction and brand differentiation.
- **Mobile Accessories:** Companies within the mobile accessories industry can explore collaborations that integrate their products into everyday items, expanding their market presence.
- **Marketing and Advertising:** Creative marketing initiatives like VOXI Mobile's campaign with chicken shops underscore the potential for innovative promotional tactics that disrupt traditional advertising methods.

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