# Automotive Pop-Up Hotels The Volvo Get Away Lodge is a Partnership with Tablet Hotels By Joey Haar | Published 2017-02-24 | Autos Source: Trend Hunter, https://www.trendhunter.com/trends/volvo-get-away-lodge References: [tablethotels](https://www.tablethotels.com/en/are-hotels/volvo-getaway-lodge) Nestled into the serenity of Sweden's Mount Are, the [Volvo](https://www.trendhunter.com/trends/the-volvo-space) Get Away Lodge [pop-up hotel](https://www.trendhunter.com/trends/historic-hotel-dangleterre) is a collaboration between the famous Swedish automaker and Tablet Hotels. The rustic hideaway combines a Zen-like calmness in its immediately environs with the action of a nearby winter sports village, encapsulating the sporty luxury of Volvo's vehicles. The lodge itself has plenty of rustic and relaxing amenities. It has a yoga and contemplation room with mats, incense, candles, and a sublime view, as well as a two-star [Michelin](https://www.trendhunter.com/trends/exclusive-culinary-road-trip) restaurant just a short drive away. Staying at the Volvo Get Away Lodge includes access to one of the company's most recent launches, the all-weather V90 Cross Country wagon, for the duration of the stay. With all-wheel drive, extended ground clearance, and state-of-the-art driver assist, the V90 is an ideal vehicle for exploring the winding, complex roads that snake through the Are region. ## Trend Insights (Trend Hunter) - Score: 2.3/10 - Popularity: 32% | Activity: 30% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos) ## Key Themes ### What Makes This Trend Stand Out - **Pop-up Hotels:** There is an opportunity for automakers and hotel chains to collaborate in creating pop-up hotels to offer unique experiences to customers. - **Luxury Automaker Collaborations:** There is an opportunity for luxury automakers to partner with hospitality brands to offer unique travel experiences to their customers. - **Experiential Travel:** There is an opportunity for the travel industry to focus on experiential travel, where customers are looking for unique and immersive travel experiences. ### Sectors Adopting This - **Automotive:** There is an opportunity for automakers to innovate and expand their offerings by collaborating with other industries, such as hospitality, to offer unique experiences to their customers. - **Hospitality:** There is an opportunity for the hospitality industry to collaborate with other industries, such as automotive, to offer unique and immersive travel experiences to their customers. - **Travel:** There is an opportunity for the travel industry to focus on experiential travel by partnering with other industries, such as automotive and hospitality, to offer unique travel experiences to their customers. ## Related on Trend Hunter - [Branded Car-Powered Hotels](https://www.trendhunter.com/trends/carpowered-hotel.md) - [Hotel Room Vehicle Designs](https://www.trendhunter.com/trends/mercedes-x-belmond-vision-pullman-express.md) - [Elevated Outdoor Lodging Experiences](https://www.trendhunter.com/trends/outdoor-lodging-experiences.md) - [Mobile Otherworldly Hotel Vehicles](https://www.trendhunter.com/trends/tesla-mobile-resort-hotel.md) - [Vacation-Focused Vehicle Concepts](https://www.trendhunter.com/trends/polestar1.md) - [Branded Automotive Countryside Tours](https://www.trendhunter.com/trends/porsche-rooftop-camper-experience.md) - [Auto-Inspired Luxury Fashion Collections](https://www.trendhunter.com/trends/sergio-hudson.md) - [Futuristic User-Centric Travel Solutions](https://www.trendhunter.com/trends/the-volvo-space.md) - [Snow-Constructed Car Showrooms](https://www.trendhunter.com/trends/polestar-snow-space.md)