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# Audible In-Car Biker Warnings
The Volvo Cyclist Communication System Aims to Make Cycling Safer

By Michael Hines | Published 2014-01-13 | Autos
Source: Trend Hunter, https://www.trendhunter.com/trends/volvo-cyclist-communication-system
References: [gizmag](http://www.gizmag.com/volvo-poc-car-cyclist-communication/30348/) & [media.volvocars](https://www.media.volvocars.com/global/en-gb/media/pressreleases/137102/volvo-car-group-explores-new-safety-and-design-ideas-by-partnering-with-high-tech-sports-gear-develo)

Those who traverse their city primarily by bike will be overjoyed to hear about the development of the [Volvo](https://www.trendhunter.com/trends/abbey-road-sound-system) cyclist communication system. The Swedish automaker is working with [POC](https://www.trendhunter.com/trends/airbag-bicycle-helmet), a Swedish company that develops [high-tech protective equipment](https://www.trendhunter.com/trends/poc-obex-connect-helmet) for gravity sports athletes, to create a way for cars to communicate with cyclists. This news comes hot on the heels of Volvo's recently developed cyclist-detection technology.

Volvo is mum on the finer details of the project, but it did say that the system would be an extension of its already-existing technology and that cyclists would be given confirmation by the car(s) that they've been detected. As more and more urbanites turn to two wheels, roadways will become more crowded and accidents are bound to increase. The Volvo cyclist communication system is a great place to start when it comes to making city streets safer for both bikers and drivers.

## Trend Insights (Trend Hunter)

- Score: 1.5/10
- Popularity: 10% | Activity: 26% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos)

## Key Themes

### What Makes This Trend Stand Out

- **In-car Cyclist Communication:** Volvo is developing a communication system for cars and cyclists to make city streets safer for both bikers and drivers.
- **Cycling Safety Technology:** POC and Volvo are collaborating to create high-tech protective equipment for gravity sports athletes and a detection system to prevent accidents.
- **Urban Cyclist Solutions:** As more urbanites turn to bikes, innovative solutions such as Volvo's cyclist communication system will be needed to prevent accidents.

### Sectors Adopting This

- **Automotive Industry:** The development of the cyclist communication system is creating new opportunities for automakers and their technology partners to innovate and improve road safety.
- **Sporting Goods Industry:** POC's collaboration with Volvo on protective gear for gravity sport athletes shows an opportunity for sporting goods manufacturers to expand into the automotive sector.
- **Cycling Industry:** Urbanization and the need for safer cycling options creates an opportunity for bike manufacturers and retailers to partner with automakers to create new solutions for urban cyclists.

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- [Airbag-Integrated Bicycle Helmets](https://www.trendhunter.com/trends/airbag-bicycle-helmet.md)
- [Tech-Enhanced Safety Bike Lights](https://www.trendhunter.com/trends/rear-bike-light.md)
- [Vehicle-Tracking Cyclist Radar Devices](https://www.trendhunter.com/trends/garmin-varia-rearvue-820.md)
