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# Volumizing Dry Shampoos
Aveeno's Fresh Greens Blend Has Oats, Peppermint, Cucumber & Rosemary

By Laura McQuarrie | Published 2019-04-25 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/volumizing-dry-shampoo
References: [laduenews](https://www.laduenews.com/style/columns/grooming-glamour-new-mom-musts/article_a4b0a7af-b19d-59a7-b49b-f92fe60f4566.html) & [aveeno](https://www.aveeno.com/products/fresh-greens-blend-dry-shampoo)

The [Aveeno](https://www.trendhunter.com/trends/skincare-research) Fresh Greens Blend volumizing dry shampoo is beneficial for [absorbing oil](https://www.trendhunter.com/trends/colab-supreme-clean) and refreshing the feel of one's hair with its unique "farm-fresh" formula. The hair product is infused with oats, rosemary leaf oil, peppermint leaf extract and cucumber fruit extract, which [add thickness and body to hair](https://www.trendhunter.com/trends/hair-resq-advanced-biotin-collection), all without sulfates, dyes and parabens. Each of the thoughtfully included ingredients serves a purpose and Aveeno selected probiotic oats to replenish natural barriers and promote a healthy, balanced scalp.

Like other spray dry shampoo products, this one is best shaken before use in its packaging and applied to dry hair away from the roots.

As a companion to its Fresh Greens Blend volumizing dry shampoo, Aveeno also offers a matching shampoo, conditioner and a two-in-one, time-saving shampoo-conditioner hybrid.

## Trend Insights (Trend Hunter)

- Score: 2.9/10
- Popularity: 52% | Activity: 26% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hair](https://www.trendhunter.com/hair)

## Key Themes

### What Makes This Trend Stand Out

- **Farm-fresh Haircare:** Disruptive innovation opportunity: Developing haircare products that incorporate natural ingredients to promote scalp health and add body to hair.
- **Probiotic Hair Products:** Disruptive innovation opportunity: Creating hair products that include probiotics to restore natural barriers and create a healthy, balanced scalp.
- **Two-in-one Haircare:** Disruptive innovation opportunity: Designing time-saving hair products that combine the benefits of shampoo and conditioner for convenience.

### Sectors Adopting This

- **Haircare:** Disruptive innovation opportunity: Rethinking traditional haircare products by incorporating unique ingredients and formulation techniques for enhanced performance.
- **Natural Beauty:** Disruptive innovation opportunity: Creating a line of beauty products that utilize natural ingredients to provide effective results without harmful additives.
- **Convenience Products:** Disruptive innovation opportunity: Developing products that offer convenience and time-saving solutions for consumers, such as two-in-one haircare products.

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