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# Film Reel Photoshoots
The Volt Magazine Spring/Summer 2014 Rox Editorial is Cinematic

By Jordy E | Published 2014-04-17 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/volt-magazine-springsummer-2014
References: [mode.newslicious.net](http://mode.newslicious.net/2014/03/im-ready-for-my-close-up-kamila.html) & [voltcafe](http://www.voltcafe.com/)

The Volt Magazine Spring/Summer 2014 I'm Ready for My Close-Up editorial provides a cinematic look at model Kamila Filipcikova. Many of the pictures feature a series of [film reel imagery](https://www.trendhunter.com/trends/instax-evo-cinema), providing a sequential look at Filipcikova as she posed for photographer Ren Rox.

Working alongside Rox was stylist Kate Ruth. Ruth dressed Filipcikova in glamorous apparel fit for a 1920s production, seen in ruffled pieces and long flowing skirts. Make-up expert Jaimee Thomas followed suit with full dark red lips and [glitter eyeshadow](https://www.trendhunter.com/trends/rendezvous-ivory), making Filipcikova appear much like a [Hollywood](https://www.trendhunter.com/trends/hollywood-beauty-icon-lipsticks) star from the flapper girl era.

The apparel featured is also appropriate for the present as Ruth incorporated a dark angular blazer, a piece that is certainly appropriate for contemporary settings.

## Trend Insights (Trend Hunter)

- Score: 4.1/10
- Popularity: 74% | Activity: 40% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography)

## Key Themes

### What Makes This Trend Stand Out

- **Film Reel Imagery:** Opportunity for innovative marketing campaigns that evoke nostalgia and create a storytelling experience.
- **Cinematic Fashion Editorials:** Potential for fashion brands to create captivating visual narratives and immerse audiences in a cinematic world.
- **1920s Inspired Glamour:** Disruptive opportunity for makeup and fashion companies to tap into the resurgence of vintage styles and cater to consumers seeking retro aesthetics.

### Sectors Adopting This

- **Marketing and Advertising:** Disruptive innovation opportunity in creating immersive marketing campaigns through film reel imagery and storytelling.
- **Fashion and Photography:** Potential for fashion brands and photographers to create cinematic fashion editorials that captivate and engage audiences.
- **Makeup and Fashion:** Opportunity for makeup and fashion companies to tap into the revived popularity of 1920s inspired glamour and cater to the demand for vintage aesthetics.

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