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# Revamped Car-Like Pickups
This New Volkswagen Pickup Truck Offers a Car-Like Driving Experience

By Rahul Kalvapalle | Published 2016-05-04 | Autos
Source: Trend Hunter, https://www.trendhunter.com/trends/volkswagen-pickup
References: [gizmag](http://www.gizmag.com/vw-amarok-truck-update/43103/) & [volkswagen](http://www.volkswagen.co.uk)

The latest and greatest [Amarok](https://www.trendhunter.com/trends/auriga-explorer) is a wonderfully well designed and engineered new [Volkswagen](https://www.trendhunter.com/trends/volkswagen-transporter) pickup that features only the necessary changes and refinements rather than unnecessary changes of the sweeping and wholesale variety.

This particular vehicle is powered by a 3.0-liter V6 diesel engine that is designed to be able to pump out as much as 221 horsepower and 406 pounds-feet of torque. The vehicle is fitted with low-revolution cruising as well as a few very subtle changes to the exterior that include daytime running lights.

Ultimately, what makes the new Amarok such an incredibly admirable Volkswagen pickup is the fact that it brings together the look and feel of a [powerful pickup truck](https://www.trendhunter.com/trends/ford-ranger-super-duty-xlt) with a driving experience that is fairly reminiscent of a car, allowing the driver to enjoy the best of both worlds.

## Trend Insights (Trend Hunter)

- Score: 2.7/10
- Popularity: 46% | Activity: 27% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos)

## Key Themes

### Key Themes Behind This Trend

- **Revamped Car-like Pickups:** Volkswagen's new Amarok pickup is a great example of a pickup truck that offers a car-like driving experience.
- **Subtle Exterior Changes:** Vehicle exteriors that incorporate subtle changes, such as daytime running lights, can provide a fresh look to existing models.
- **Low-revolution Cruising:** Engines that prioritize low-revolution cruising mode can enhance fuel efficiency without sacrificing power.

### Where This Applies

- **Automotive:** The automotive industry can benefit by exploring ways to merge the design and feel of pickup trucks with car-like driving experiences.
- **LED Lighting:** The LED lighting industry can play a role in helping automakers incorporate more subtle exterior changes, such as daytime running lights, into their vehicle designs.
- **Diesel Engine Manufacturing:** Manufacturers of diesel engines can explore ways to boost engine performance while prioritizing fuel efficiency and low-revolution cruising modes.

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