# Androgynous Streetwear Lookbooks Abbey Lee Kershaw Stars in the Voice of Voices Spring Campaign By Farida Helmy | Published 2014-04-24 | Updated 2014-05-26 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/voice-of-voices-spring References: [fashiongonerogue](http://www.fashiongonerogue.com/abbey-lee-kershaw-exudes-cool-voice-voices-spring-2014-campaign/) & [vov.co.kr](http://www.vov.co.kr) Looking effortlessly cool and youthfully urban, Abbey Lee Kershaw stars in the new Voice of Voices Spring 2014 campaign. Posing in statement pieces that we all need to have in our [spring wardrobe](https://www.trendhunter.com/trends/vowels-1), the Australian model looks edgy and chic in the latest pieces from the Voice of Voices Spring 2014 collection. Every single look is flawless. From the hair down to her super fashionable heels, the blonde stunner rocks the looks with such ease—which was probably why the [Korean streetwear label](https://www.trendhunter.com/trends/knys-fall-2025) wanted her as the face of its new campaign. Kershaw is able to balance just the right look between being too feminine or masculine with her ‘it girl’ attitude and a versatile collection of signature pieces, which include a mix of [graphic prints, denim and crop tops](https://www.trendhunter.com/trends/day-3-capsule-2). ## Trend Insights (Trend Hunter) - Score: 4.6/10 - Popularity: 82% | Activity: 49% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What's Driving This Trend - **Androgynous Fashion:** Opportunity for streetwear brands to create clothing that blurs traditional gender boundaries. - **Youthful Urban Style:** Brands can tap into the demand for cool and edgy clothing that appeals to a younger demographic. - **Statement Pieces:** Designers can focus on creating standout pieces that make a bold fashion statement. ### Who This Affects Most - **Fashion:** Fashion brands can incorporate androgynous styles and youth-focused designs into their collections. - **Streetwear:** Streetwear brands can explore innovative ways to offer statement pieces that cater to a fashion-forward audience. - **Advertising:** Ad agencies can leverage the popularity of androgynous streetwear lookbooks to create visually striking campaigns. ## Related on Trend Hunter - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Empowering Fashion Campaigns](https://www.trendhunter.com/trends/on-your-own-time.md) - [Feminine Rebellion Campaigns](https://www.trendhunter.com/trends/songs-of-siren.md) - [Model-Off-Duty Essentials](https://www.trendhunter.com/trends/modeloffduty-essentials.md) - [Contemporary Femininity Fashion Campaigns](https://www.trendhunter.com/trends/contemporary-femininity.md) - [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md) - [Effortless Urban Campaigns](https://www.trendhunter.com/trends/knys-fall-2025.md) - [Bold Eyewear Collection Campaigns](https://www.trendhunter.com/trends/no-rules-club.md) - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md)