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# Vocal Halloween Apps
Sainsbury's Voice-Changing App Lets Kids Take Costumes to a New Level

By Alyson Wyers | Published 2014-10-20 | Life-Stages
Source: Trend Hunter, https://www.trendhunter.com/trends/voice-changing-app
References: [fastcocreate](http://www.fastcocreate.com/3037261/this-brand-app-gives-kids-spooky-halloween-voices) & [youtu.be](http://youtu.be/j4lSr-6gHlk)

This voice-changing app takes your Halloween costume beyond the visual format. Children can use it to make their disguise more convincing.

From UK grocery store chain [Sainsbury's](https://www.trendhunter.com/trends/mood-bears-sainsburys), the Spooky Speaker app transforms the speaker's voice into a terrifying tone. The brand worked with ad agency AnalogFolk London to develop the mobile application for iOS and Android.

To use the voice-changing app, kids can record words or sentences (like [trick or treat](https://www.trendhunter.com/trends/kids-pack), for example) into the app and play it back in a distorted way. The app's voice options include Frankenstein's monster, a pirate, a skeleton, a vampire, a witch or a zombie. The free app lets people dressing up for Halloween to take their outfits to the next, audible level so your voice can match the costume.

## Trend Insights (Trend Hunter)

- Score: 1.6/10
- Popularity: 12% | Activity: 28% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Alpha
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Youth](https://www.trendhunter.com/youth)

## Key Themes

### What Makes This Trend Stand Out

- **Voice-changing Apps:** There is a growing trend of voice-changing apps that enhance the Halloween costume experience.
- **Augmented Halloween Costumes:** Augmented reality technology is being integrated into Halloween costumes to provide an immersive and interactive experience.
- **Mobile App Development:** The development of mobile applications for Halloween costumes is becoming more popular, allowing users to enhance their disguises with digital features.

### Sectors Adopting This

- **Retail:** Retailers can capitalize on the growing trend of voice-changing apps by offering specially designed costumes and accessories that integrate seamlessly with these apps.
- **Entertainment:** The entertainment industry can leverage augmented reality technology to create unique and engaging Halloween experiences, such as interactive haunted houses or virtual reality Halloween events.
- **Mobile App Development:** The mobile app development industry can seize the opportunity to create innovative and user-friendly applications that enhance the Halloween costume experience, opening up new avenues for creativity and self-expression.

## Related on Trend Hunter

- [Spooky AR Yogurt Packaging](https://www.trendhunter.com/trends/special-edition-halloween-packaging.md)
- [Product-Inspired Halloween Looks](https://www.trendhunter.com/trends/aldi-and-elladoesfx.md)
- [Creepy Autumnal Snack Packaging](https://www.trendhunter.com/trends/walkers-halloween-packs.md)
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- [Sensorial Horror-Inspired Hard Ciders](https://www.trendhunter.com/trends/prank-pack.md)
- [Spooky Interactive Yogurt Packaging](https://www.trendhunter.com/trends/chobani-flip-greek-yogurt.md)
- [App-Only QSR Halloween Deals](https://www.trendhunter.com/trends/app-deals.md)
- [Halloween-Themed Beverage Promotions](https://www.trendhunter.com/trends/halloween-onpack-promotion.md)
