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# Youthful Gray-Haired Editorials
Mario Testino Captures Natalia Vodianova for Vogue Us March 2012

By Rebecca Byers | Published 2012-02-17 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/vogue-us-march-20122
References: [fashionscansremastered.net](http://fashionscansremastered.net/2012/02/16/natalia-vodianova-vogue-usa-march-2012/) & [vogue](http://www.vogue.com/)

Russian supermodel Natalia Vodianova stars in an [elegant editorial](https://www.trendhunter.com/trends/alessandro-micheles) for the much-anticipated [Vogue](https://www.trendhunter.com/trends/nft-collection2) US March 2012 issue. Shot by Mario Testino, the shoot is one of the first in several months for Vodianova and Vogue US.

The shoot pictures Vodianova in an extraordinarily luxurious home in heavily embellished wears and hair painted light gray and pink. The shoot has a Parisian elegance to it, and features a plentiful mixture of patterns and prints, and geometric prints in particular. The immaculate home provides an equally eccentric backdrop for the elegant shoot.

The Vogue US March 2012 issue is the second-most important issue of the year for the iconic fashion magazine, as it highlights the best of [spring/summer collections](https://www.trendhunter.com/trends/louis-vuitton-springsummer-2026). This year, British songstress Adele covers the March issue, marking her first American Vogue cover.

## Trend Insights (Trend Hunter)

- Score: 5.1/10
- Popularity: 79% | Activity: 66% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial
- Top markets: North America, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Key Themes Behind This Trend

- **Luxurious Editorials:** There is an opportunity for luxury brands to create visually stunning and opulent editorials that appeal to consumers' desire for extravagance.
- **Gray Hair Trend:** Beauty brands can explore innovative hair dye products and techniques to cater to the growing trend of gray hair among younger consumers.
- **Parisian Elegance:** Fashion and interior design industries can incorporate elements of Parisian elegance, such as patterns and prints, to create unique and sophisticated products.

### Where This Applies

- **Luxury Fashion:** Luxury fashion brands can leverage luxurious editorials to showcase their high-end products and create aspirational brand identities.
- **Beauty:** The beauty industry can capitalize on the gray hair trend by offering innovative hair dye products and services tailored to younger consumers.
- **Interior Design:** Interior designers and home decor brands can draw inspiration from the Parisian elegance featured in the editorial to create stylish and sophisticated living spaces.

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