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# Unabashedly Boyish Editorials
The Vogue Turkey Freja Beha Erichsen Photoshoot is Masculine

By Jordy E | Published 2014-12-29 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/vogue-turkey-freja-beha-erichsen
References: [designscene.net](http://www.designscene.net/2014/12/freja-beha-erichsen-cass-bird-vogue-turkey.html) & [vogue.tr](http://www.vogue.tr)

The January 2015 [Vogue](https://www.trendhunter.com/trends/no-rules-club) Turkey Freja Beha Erichsen editorial showcases an unabashedly boyish take on fashion to readers of the couture publication. The model took up a series of [masculine motifs](https://www.trendhunter.com/trends/sujitha-shivajothi) with ease, showcasing how to sport the striking style at the turn of the new year.

Photographer Cass Bird orchestrated this offbeat production. In place of glamorous or girly holiday elements that are commonly displayed come January 2015, Bird instead opted for frayed tree trunks and a relaxed outdoor setting.

A series of high end menswear elements pop out of each image via thick socks, chunky sneakers and loose knit trousers. When paired with a frumpy hat and [oversize sweater](https://www.trendhunter.com/trends/tough-guys-soft-sweaters), Erichsen entirely abandoned feminine dress.

## Trend Insights (Trend Hunter)

- Score: 6.0/10
- Popularity: 86% | Activity: 87% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What Makes This Trend Stand Out

- **Unabashedly Boyish Fashion:** Opportunity for designers to create gender-neutral and masculine-inspired clothing lines.
- **Offbeat Fashion Editorials:** Chance for photographers and fashion magazines to experiment with unconventional and non-traditional fashion themes.
- **Outdoor Fashion Photoshoots:** Potential for fashion brands to showcase their clothing in natural and relaxed settings.

### Sectors Adopting This

- **Fashion Design:** Disruptive innovation opportunity to create inclusive and gender-fluid clothing lines.
- **Photography:** Opportunity to capture unique and alternative fashion editorials that stand out from traditional magazine spreads.
- **Fashion Publishing:** Chance to feature non-stereotypical fashion editorials that appeal to a diverse audience.

## Related on Trend Hunter

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- [Feminine Rebellion Campaigns](https://www.trendhunter.com/trends/songs-of-siren.md)
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- [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md)
- [Redefined Masculinity Branding](https://www.trendhunter.com/trends/tough-guys-soft-sweaters.md)
- [Genderless Outerwear Designs](https://www.trendhunter.com/trends/sujitha-shivajothi.md)
- [90s Grunge-Inspired Fall Apparel](https://www.trendhunter.com/trends/the-october-collection.md)
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