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# Contemporary Chic Cowgirl Editorials
The Vogue Turkey August 2013 Updates Western Fashion

By Alexandra Serrano | Published 2013-08-07 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/vogue-turkey-august-2013
References: [visualoptimism.blogspot](http://visualoptimism.blogspot.ca/2013/08/manon-leloup-by-jem-mitchell-for-vogue.html) & [vogue.tr](http://vogue.com.tr)

Western fashion boasts immediately recognizable characteristics as seen in this [Vogue](https://www.trendhunter.com/trends/no-rules-club) Turkey August 2013 editorial that updates the look with the season's most coveted pieces.

Model Manon Leloup plays the modern cowgirl sporting a natural makeup look by Liz Pugh and pin-straight mane by Neil Moodie. Stylist Konca Aykan complements the hair and beauty looks with a chic [Western-inspired wardrobe](https://www.trendhunter.com/trends/frye-x-aurate) that boasts pieces by D2Squared, Maison Martin Margiela, Miu Miu and Erdem.

The sartorial offerings delve into the realm of [fringe, decorate appliqués, leather detailing](https://www.trendhunter.com/trends/out-west-collection) and classic wide-brimmed chapeaus. The fierce attitude that resonates in this Vogue Turkey August 2013 fashion story is captured exquisitely by photographer Jem Mitchell. There is no question that the Western style remains a major theme in fashion, it can be updated with modern takes on classics.

## Trend Insights (Trend Hunter)

- Score: 4.0/10
- Popularity: 67% | Activity: 46% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography)

## Key Themes

### What's Driving This Trend

- **Western Fashion:** Disruptive innovation opportunities in western fashion include incorporating sustainable materials and blending traditional western elements with contemporary design.
- **Fringe and Appliqués:** Disruptive innovation opportunities in fringe and appliqués include experimenting with new materials, textures, and techniques to create unique and eye-catching designs.
- **Cowboy Hats:** Disruptive innovation opportunities in cowboy hats include incorporating smart technology, such as built-in UV protection or adjustable fit, for enhanced functionality.

### Who This Affects Most

- **Fashion:** Disruptive innovation opportunities in the fashion industry include leveraging technology to create interactive and personalized shopping experiences.
- **Beauty:** Disruptive innovation opportunities in the beauty industry include developing natural and sustainable beauty products that complement western-inspired fashion trends.
- **Photography:** Disruptive innovation opportunities in the photography industry include exploring new techniques and styles to capture the essence of western fashion in a fresh and captivating way.

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