# Feminine Menswear Editorials The Vogue Russia Poetry In Motion Photoshoot is Male-Centric By Jordy E | Published 2013-04-17 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/vogue-russia-poetry-in-motion References: [mode.newslicious.net](http://mode.newslicious.net/2013/04/poetry-in-motion-joan-smalls-by-richard.html) & [vogue.ru](http://www.vogue.ru/) The [Vogue](https://www.trendhunter.com/trends/no-rules-club) Russia Poetry In Motion editorial places the [menswear chic looks](https://www.trendhunter.com/trends/luxury-menswear-campaign) of stylist Sarah Richardson on display. Richardson opted for this high fashion theme alongside model Joan Smalls who sported the masculine motif, taken in here by photographer Richard Bush. Bush's images will be displayed within the current April 2013 issue of Vogue Russia. Much like the Poetry In Motion title lets on, Bush's work is evocative and deeply emotional, especially given his captures of Smalls before [black and white buildings](https://www.trendhunter.com/trends/jiyongkim-fw25) and mahogany bars. A sense of mystery was also added to each photo as Richardson sough to incorporate bow ties, buttoned up oxford shorts, dark blazers and long, to the floor gowns paired with gilded straps. ## Trend Insights (Trend Hunter) - Score: 3.9/10 - Popularity: 70% | Activity: 40% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### What's Driving This Trend - **Menswear Chic:** Opportunity to create fashion lines that combine masculine and feminine aesthetics for a unique and stylish look. - **Poetic Fashion Photography:** Incorporate emotion and storytelling into fashion photography for a more impactful and artistic visual experience. - **Gender-fluid Fashion:** Design garments that blur traditional gender boundaries and cater to a diverse range of customers. ### Who This Affects Most - **Fashion:** Explore new fashion concepts and designs that embrace androgyny and gender fluidity. - **Photography:** Invent creative ways to capture emotions and narratives in fashion photography for editorial purposes. - **Retail:** Provide a platform for brands that offer gender-neutral and gender-fluid fashion lines, catering to a growing demand. ## Related on Trend Hunter - [Contemporary Femininity Fashion Campaigns](https://www.trendhunter.com/trends/contemporary-femininity.md) - [Refined Vintage Militaristic Fashion](https://www.trendhunter.com/trends/studio-nicholson-fw25.md) - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md) - [Genderless Outerwear Designs](https://www.trendhunter.com/trends/sujitha-shivajothi.md) - [Feminine Rebellion Campaigns](https://www.trendhunter.com/trends/songs-of-siren.md) - [Evolutionary Menswear Fashion Shows](https://www.trendhunter.com/trends/ss-daley-1.md) - [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md) - [Cinematic Thriller-Inspired Runways](https://www.trendhunter.com/trends/jw-anderson-fw-2024.md) - [Celebrity-Backed Luxury Menswear Campaigns](https://www.trendhunter.com/trends/luxury-menswear-campaign.md)