# Grunge Cornrow Editorials Amanda Murphy Rocks Piercings in the Vogue Paris Camden Road Shoot By Leslie Chen | Published 2013-07-18 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/vogue-paris-camden-road References: [fashioncopious.typepad](http://fashioncopious.typepad.com/fashioncopious/2013/07/camden-road-amanda-murphy-by-alasdair-mclellan-for-vogue-paris-august-2013-.html) & [vogue.fr](http://www.vogue.fr/) I've never really considered cornrows to be the most [fashion forward](https://www.trendhunter.com/trends/wildest-ones-yet) look, but if the [Vogue](https://www.trendhunter.com/trends/nft-collection2) Paris Camden Road editorial approves, then who am I to disagree. Starring model Amanda Murphy with photography by Alasdair Mclellan, the photo shoot seems to be telling the story of a runaway teen. Dressed in a [grunge style](https://www.trendhunter.com/trends/the-october-collection), Murphy wears items like an over sized coat and pants styled by Marie Chaix. Her hair and make up - done by Luke Hersheson and Lucia Pica - follow the same theme as she sports cornrows and shows off multiple piercings. Although summer fashion is usually filled with bright colors and floral patterns, the Vogue Paris Camden Road shoot proves that being a little rough around the edges is also always in style. ## Trend Insights (Trend Hunter) - Score: 3.7/10 - Popularity: 56% | Activity: 46% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### What's Driving This Trend - **Grunge Fashion:** Disruptive innovation opportunity: Explore unconventional and edgy fashion trends to cater to a non-conformist consumer base. - **Piercing Fashion:** Disruptive innovation opportunity: Create unique and statement-making jewelry designs for consumers seeking a bold and alternative style. - **Alternative Hairstyles:** Disruptive innovation opportunity: Develop innovative hair products and styles for individuals who want to express their individuality and unique sense of style. ### Who This Affects Most - **Fashion:** Disruptive innovation opportunity: Embrace non-traditional styles and designs in clothing, accessories, and beauty products. - **Jewelry:** Disruptive innovation opportunity: Introduce new concepts in body jewelry to cater to the growing demand for alternative and unconventional fashion. - **Beauty:** Disruptive innovation opportunity: Offer unique hair styling services and products to cater to customers who seek individuality and non-conventional looks. ## Related on Trend Hunter - [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md) - [Punk Rock-Informed Fall Fashion](https://www.trendhunter.com/trends/superculture-collection.md) - [Body Paint Fashion Campaigns](https://www.trendhunter.com/trends/miley-cyrus-maison-margiela.md) - [Avant-Garde Street Capsules](https://www.trendhunter.com/trends/day-3-capsule-2.md) - [Statement-Making Oatmeal Outfits](https://www.trendhunter.com/trends/porridge-dress.md) - [Stylish Fashion Campaigns](https://www.trendhunter.com/trends/stylish-fashion-campaigns-marc-jacobs-unveils-its-spring-2025-marcworld-cam.md) - [90s Grunge-Inspired Fall Apparel](https://www.trendhunter.com/trends/the-october-collection.md) - [Feminine Rebellion Campaigns](https://www.trendhunter.com/trends/songs-of-siren.md) - [Gingham-Forward Apparel Edits](https://www.trendhunter.com/trends/maison-amorys-gingham-edit.md)