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# Glam Streetside Shoots
The Vogue Netherlands September 2013 Series is Vibrant for Fall

By Leslie Chen | Published 2013-08-14 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/vogue-netherlands-september-2013
References: [fashioncopious.typepad](http://fashioncopious.typepad.com/fashioncopious/2013/08/the-bold-the-bright-marinet-matthee-by-alique-for-vogue-netherlands-september-2013-editorial.html) & [vogue.nl](http://www.vogue.nl/)

The [Vogue](https://www.trendhunter.com/trends/vogue-singapore-magazine) Netherlands September 2013 photo shoot comes right in time as everyone's putting away their bikinis and stocking up on fall staples.

Photographer Alique captures gorgeous brunette model Marinet Matthee as she sits comfortably on the streets while dressed in an array of glamorous ensembles. Stylist Jetteke Van Lexmond outfits Matthee in perfect [fall coats](https://www.trendhunter.com/trends/london-a-love-affair) coming in every shade you can think of; my favorite is the vibrant purple number that stands out enough without being too overbearing. Make up artist Yasuo Yoshikawa gives Matthee a smoky eye while Fernando Torrent finishes off her look with big tousled hair. The images also feature a soft background that lets the model stand out while giving the shoot an overall dreamy feel.

Start your [seasonal wardrobe transitioning](https://www.trendhunter.com/trends/mm6-maison-margiela-prefall) early this year with the Vogue Netherlands September 2013 editorial.

## Trend Insights (Trend Hunter)

- Score: 3.7/10
- Popularity: 70% | Activity: 32% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### Why This Trend Is Growing

- **Street Style Fashion:** Opportunity for fashion brands to create and market versatile yet trendy fall collections.
- **Minimalist Beauty Trend:** Opportunity for beauty brands to capitalize on the 'less is more' beauty trend seen in the shoot, promoting their natural beauty products.
- **Dreamy Photography Style:** Opportunity for photographers and creatives to experiment with the dreamy, soft background style seen in the shoot.

### Industries Being Reshaped

- **Fashion:** Fashion brands can take advantage of the street style fashion trend and create versatile yet trendy collections that cater to different types of fashion consumers.
- **Beauty:** Beauty brands can launch a promotion of their natural products that fuel the minimalist beauty trend, ultimately appealing to a wide range of consumers.
- **Photography:** Photographers and other creative professionals can experiment with and incorporate the dreamy, soft background photography style into their work, potentially setting their brand apart from competitors.

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