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# Magnetic Makeup Editorials
Lindsey Wixson Stars in Vogue Japan's November Issue

By Vasiliki Marapas | Published 2014-10-24 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/vogue-japan-november
References: [wearesodroee](http://wearesodroee.com/2014/10/23/beauty-29/) & [vogue.co.jp](http://www.vogue.co.jp/)

Lindsey Wixson tries some daring makeup looks in [Vogue](https://www.trendhunter.com/trends/vogue-singapore) Japan's November 2014 issue.

It's easy to get into a makeup routine: Concealer, powder, bronzer, mascara, go! It's simple, it's quick and it covers all your bases. Unfortunately, after a while, it can also get pretty boring. Every once in a while, you have to experiment with something loud and outrageous -- if only to get your creative juices flowing again.

Makeup artist James Kaliardos was not shy, applying everything from [tangerine lipstick](https://www.trendhunter.com/trends/tom-ford-runway-lip-color) to [turquoise eyeshadow](https://www.trendhunter.com/trends/chanels-spring-2025) on Wixson. These might seem a little bold for everyday wear, but the editorial, which was photographed by the legendary Mario Testino, will serve as a great form of inspiration for those looking to break the mold.

## Trend Insights (Trend Hunter)

- Score: 6.4/10
- Popularity: 97% | Activity: 88% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### Why This Trend Is Growing

- **Bold Makeup:** There is an opportunity for makeup companies to create and market bold and unique makeup looks to consumers inspired by fashion editorials.
- **Experimentation:** As makeup trends continue to evolve, there is an opportunity for makeup companies to encourage experimentation and creativity among their customers.
- **Collaborative Marketing:** Opportunities exist for makeup and fashion brands to collaborate on marketing campaigns that showcase bold makeup looks that complement fashion collections.

### Industries Being Reshaped

- **Beauty Industry:** The beauty industry can capitalize on bold makeup trends by creating and marketing new and unique products that allow customers to experiment with different makeup looks.
- **Fashion Industry:** There is an opportunity for the fashion industry to collaborate with the beauty industry to showcase bold makeup looks that complement fashion collections.
- **Photography Industry:** The rise of bold makeup trends creates opportunities for collaboration between makeup artists and photographers to produce vibrant and striking editorial content.

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