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# Warehouse-Inspired Fashion
Dark and Mysterious Men Grace this Month's Issue of Vogue Hommes Japan

By Kamal Musharbash | Published 2010-09-11 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/vogue-hommes-japan
References: [fashionindie](http://fashionindie.com/spread-um-dashing-dudes/#more-157204) & [hommes.vogue.co.jp](http://hommes.vogue.co.jp/vol05/)

This month's [Vogue](https://www.trendhunter.com/trends/vogue-singapore) Hommes Japan photo shoot by Mariano Vivanco is definitely dark and enticing. The models were styled by Nicola Formichetti and donned [all-black garments](https://www.trendhunter.com/trends/jiyongkim-fw25), ranging from large hats to suits, all the way down to capes and shiny trench coats.

The warehouse set added an industrial theme to the these photos, while the models' looks enhanced the overall grunge feel. Vogue Hommes Japan had always featured [unique fashions](https://www.trendhunter.com/trends/hm-x-glenn-martens) and enticing photography, and this featured spread definitely falls into those categories.

## Trend Insights (Trend Hunter)

- Score: 3.8/10
- Popularity: 50% | Activity: 57% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography)

## Key Themes

### What's Driving This Trend

- **Industrial Fashion:** Fashion that merges industrial elements into clothing designs opens opportunities for companies that can specialize in unique materials and production techniques.
- **Grunge Aesthetics:** The modeling industry could benefit from more shoots that highlight grunge fashion tastes, giving rise to brands that specialize in this aesthetic.
- **Warehouse Set Design:** Photographers could adopt the industrial look by using warehouse set designs for photo shoots, and creating more media content to drive social media engagement.

### Who This Affects Most

- **Fashion Design:** Fashion designers could take inspiration from these industrial and grunge looks, combining them to make a unique clothing line.
- **Photography:** Photographers can experiment further into creative ways to photography models, giving rise to the discipline of industrial photography.
- **Set Design:** Set designers could take inspiration from the Vogue Hommes Japan photo shoot and attempt to recreate this industrial vibe for films, music videos and live events.

## Related on Trend Hunter

- [Refined Vintage Militaristic Fashion](https://www.trendhunter.com/trends/studio-nicholson-fw25.md)
- [Sophisticated Menswear Runway Shows](https://www.trendhunter.com/trends/gucci-men.md)
- [Monochrome Fashion Campaigns](https://www.trendhunter.com/trends/jiyongkim-fw25.md)
- [Cinematic Thriller-Inspired Runways](https://www.trendhunter.com/trends/jw-anderson-fw-2024.md)
- [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md)
- [Measured Winter Wardrobe](https://www.trendhunter.com/trends/vowels-fw26.md)
- [Fall-Centric Dynamic Fashion Capsules](https://www.trendhunter.com/trends/undercover-5.md)
- [Artful Luxe Fashion Collaborations](https://www.trendhunter.com/trends/otani.md)
- [Avant-Garde High Streetwear](https://www.trendhunter.com/trends/hm-x-glenn-martens.md)
