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# Targeting Mini Fashionistas
Vogue Enfants Paris 2009 Features Only Children

By Ayman | Published 2009-05-01 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/vogue-enfants-paris-2009
References: [community.livejournal](http://community.livejournal.com/fashion_screen/139503.html)

Kids are becoming aware of fashion at a much younger age these days. [Vogue](https://www.trendhunter.com/trends/nft-collection2) magazine is targeting these mini-fashionistas with Vogue Enfants Paris 2009.

The seemingly annual publication flaunts the usual Vogue content with a mix of editorials and ads. However, all the models are kids.

Creepy or cute?

**Implications** - Today's modern parent does not just want to raise a child, they want to raise an individual with a personality, opinions and creative talents. Thus, children are encouraged to express themselves through whatever fashion they choose, and many seem to have chosen fashion. This has a massive effect on [children's apparel](https://www.trendhunter.com/trends/youthfocused-fashion-brand) and toys, which are beginning to bear a more [artistic aesthetic](https://www.trendhunter.com/trends/little-artists-design-contest).

## Trend Insights (Trend Hunter)

- Score: 5.4/10
- Popularity: 82% | Activity: 73% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Gen Z, Gen Alpha
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion)

## Key Themes

### Key Themes Behind This Trend

- **Young Fashionistas:** The rise of fashion-forward children presents opportunities for designers and retailers to create and market age-appropriate yet trendy clothing.
- **Kid-centric Advertising:** Advertising geared towards kids can benefit from featuring child models for a relatable and aspirational message to young consumers.
- **Artistic Aesthetic:** With a growing emphasis on individuality, there is an opportunity for the children's apparel and toy industries to embrace artistic designs and unique aesthetics.

### Where This Applies

- **Children's Apparel:** There is a need for age-appropriate clothing lines with trendy designs to cater to the demand of young fashionistas and their parents.
- **Advertising:** Companies can leverage child models and aspirational messaging to appeal to young consumers, creating a new market for kid-centric advertising.
- **Toy Manufacturing:** Designers and manufacturers can focus on creating unique, aesthetically pleasing toys that encourage individuality and creativity for the growing market of artistic-focused kids and their parents.

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- [Vacation-Themed Children's Sleepwear](https://www.trendhunter.com/trends/petit-lem-tropicana.md)
