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# Amorous Western Editorials
The Vogue China Modern Marilyn Shoot Stars Blonde Bombshell Lara Stone

By Meghan Young | Published 2012-01-04 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/vogue-china-modern-marilyn
References: [fashiongonerogue](http://fashiongonerogue.com/lara-stone-peter-lindbergh-vogue-china-january-2012/) & [vogue.cn](http://www.vogue.com.cn/)

The [Vogue](https://www.trendhunter.com/trends/vogue-singapore-magazine) China 'Modern Marilyn' editorial is sultry and amorous. Even if it weren't named after the iconic blonde bombshell that continues to steal the hearts of many, the signature platinum bob would have inspired a lot of comparisons. Instead of taking place on a typical [Hollywood](https://www.trendhunter.com/trends/hollywood-beauty-icon-lipsticks) set, however, this photo shoot was shot in what appears to be a Texan desert. It sets a great Western tone, no matter how unexpected the surroundings may be.

The Vogue China Modern Marilyn editorial was captured by fashion photographer Peter Lindbergh for the magazine's January 2012 issue. It stars model Lara Stone alongside actor Fred Ward. The cinematic shots are made glamorous through the use of [form-fitting dresses and lingerie](https://www.trendhunter.com/trends/mariemurs-judge-me-guilty) put together by fashion editor Nicoletta Santoro, who pulled designs from Marni, Miu Miu and Nina Ricci.

## Trend Insights (Trend Hunter)

- Score: 2.7/10
- Popularity: 47% | Activity: 27% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Key Themes Behind This Trend

- **Sultry Editorials:** Opportunity for fashion brands to create provocative and alluring photo shoots to capture consumer attention.
- **Signature Bob:** Innovative hairstylists can capitalize on the popularity of the platinum bob hairstyle and offer unique variations for clients.
- **Unexpected Locations:** Travel and tourism industry can explore unconventional destinations for photo shoots and marketing campaigns.

### Where This Applies

- **Fashion:** Fashion brands can draw inspiration from the Vogue China 'Modern Marilyn' editorial to create captivating and glamorous designs.
- **Hair and Beauty:** Hair salons and beauty professionals could offer the iconic platinum bob as a trendy and daring hairstyle option.
- **Travel and Tourism:** Travel agencies and destination marketers can promote unexpected locations as captivating backdrops for photoshoots and vacations.

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