# Sweat-Building Beauty Editorials The Vogue China 'Banish Bloating' Editorial Stars Chiharu Okunugi By Meghan Young | Published 2013-08-13 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/vogue-china-banish-bloating References: [fashiongonerogue](http://www.fashiongonerogue.com/chiharu-okunugi-poses-for-chris-craymer-in-vogue-china-shoot/) & [vogue.cn](http://www.vogue.com.cn/) There are a lot of tricks to alleviate the look and feel of [bloating](https://www.trendhunter.com/trends/hum-nutrition-flatter-me) and the [Vogue](https://www.trendhunter.com/trends/nft-collection2) China 'Banish Bloating' editorial focuses on some of them. From building sweat on a hot day to working out at the gym, the photoshoot incorporates [great beauty looks](https://www.trendhunter.com/trends/la-beaut-louis-vuitton-campaign) to show that hard work and a bit of cosmetics can go a long way. The Vogue China 'Banish Bloating' editorial was shot by photographer Chris Craymer. It stars model Chiharu Okunugi. The Japanese beauty showcases a range of elegant looks from the bedroom to the gym and back again. Although bouncing between sporty and ultra-feminine, it is undeniable that she looks stunning in every image. The lady-like looks were perfected by hair stylist Thomas McKiver and makeup artist Fredrik Stambro. ## Trend Insights (Trend Hunter) - Score: 3.0/10 - Popularity: 44% | Activity: 38% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What Makes This Trend Stand Out - **Cosmetic Fitness:** Companies can explore the intersection of cosmetics and fitness to develop products that enhance beauty during physical activity. - **Bloating Solutions:** There is an opportunity for companies to create innovative products or services that help alleviate bloating and promote body confidence. - **Sporty Elegance:** Brands can tap into the trend of combining sporty and elegant looks, offering versatile fashion options for active individuals. ### Sectors Adopting This - **Cosmetics:** Cosmetics brands can develop sweat-resistant and gym-friendly beauty products to cater to customers who want to maintain their beauty routines while working out. - **Fitness:** The fitness industry can offer specialized training programs or equipment that target bloating issues, providing solutions for individuals seeking fitness and body image improvement. - **Fashion:** Fashion designers and retailers can create clothing lines that seamlessly blend sporty and elegant styles, catering to the growing demand for versatile and fashionable activewear. ## Related on Trend Hunter - [Debloating Skincare Gummies](https://www.trendhunter.com/trends/depuff-by-imaras-beauty.md) - [Anti-Bloating Supplement Formulas](https://www.trendhunter.com/trends/bloat-baddie.md) - [Anti-Bloat Supplements](https://www.trendhunter.com/trends/bloatamin.md) - [Bloating Reduction Supplements](https://www.trendhunter.com/trends/hum-nutrition-flatter-me.md) - [Drinkable Anti-Bloat Latte Beverages](https://www.trendhunter.com/trends/drinkable-bloat-latte-beverage.md) - [Firming Clay Body Masks](https://www.trendhunter.com/trends/bye-bye-bloat-clay-body-mask.md) - [Comfort-Boosting Targeted Bodycare](https://www.trendhunter.com/trends/total-body-sweat-odor-collection.md) - [Fashion-Forward Shapewear](https://www.trendhunter.com/trends/calvin-klein-shapewear.md) - [Digestive Discomfort-Focused Supplements](https://www.trendhunter.com/trends/digestive-discomfort.md)