# Frozen NYC Pizzeria Pizzas The Di Fara Vodka Sauce Pizza Has a Proprietary Cheese Blend By Michael Hemsworth | Published 2025-06-19 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/vodka-sauce-pizza References: [snackandbakery](https://www.snackandbakery.com/articles/113937-di-fara-launches-frozen-vodka-sauce-pizza) & [difarapizzany](https://www.difarapizzany.com)  The Di Fara Vodka Sauce Pizza has made its debut from the NYC pizzeria as a product for the consumer packaged goods (CPG) market that's positioned as the first-ever vodka sauce frozen pizza. The product builds on the brand's legacy and is crafted with hand-selected San Marzano tomatoes, a proprietary cheese blend, freshly made dough and the in-house-made vodka sauce. The sauce boasts a creamy consistency with ample heat and flavor to give every bite of the pizza complexity and depth. Co-Owner Margaret DeMarco commented on the Di Fara Vodka Sauce Pizza saying, "We’re always looking for ways to share a true slice of Brooklyn with more people—without compromising the quality we’re known for. This is the first time anyone’s put vodka sauce on a frozen pizza at this level. It’s a little rebellious, a little nostalgic, and 100% Di Fara.” Image Credit: Di Fara ## Trend Insights (Trend Hunter) - Score: 3.4/10 - Popularity: 29% | Activity: 29% | Freshness: 43% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What Makes This Trend Stand Out - **Gourmet Frozen Foods:** The introduction of high-quality, signature recipes like Di Fara's Vodka Sauce Pizza to the frozen aisle represents a shift towards gourmet offerings in the frozen food sector. - **Heritage Branding:** Brands like Di Fara leveraging their local reputation and unique recipes highlight a trend where heritage and authenticity are central to product differentiation. - **Nostalgic Flavors:** The inclusion of vodka sauce on pizza taps into a growing trend of nostalgic flavors that evoke familiar and traditional taste experiences, resonating with consumers seeking comfort foods. ### Sectors Adopting This - **Frozen Foods:** This innovative product from Di Fara represents a notable development in the frozen foods industry, introducing premium quality and niche flavors to a mass market audience. - **Consumer Packaged Goods (CPG):** Di Fara's entrance into the CPG market exemplifies how evolving customer preferences for unique and premium products are reshaping traditional grocery offerings. - **Food and Beverage Innovation:** The novel use of vodka sauce on a frozen pizza underscores the ongoing trend of innovation within the food and beverage industry, driving new culinary experiences and product categories. ## Related on Trend Hunter - [Frozen Grandma-Style Pizzas](https://www.trendhunter.com/trends/di-fara-grandma-pizza.md) - [Artisanal Triple-Meat Frozen Pizzas](https://www.trendhunter.com/trends/di-fara-pizza-three-meat.md) - [All-Natural Pizza Vodkas](https://www.trendhunter.com/trends/pizza-vodka.md) - [Martini-Inspired Pizzas](https://www.trendhunter.com/trends/dirty-martini-pizza.md) - [Thick Detroit-Style Frozen Pizzas](https://www.trendhunter.com/trends/digiorno-detroit-style.md) - [Extra-Crispy Frozen Pizzas](https://www.trendhunter.com/trends/detroit-style-pizza.md) - [Creamy Parmesan Pizza Sauces](https://www.trendhunter.com/trends/donatos-pizza-creamy-parm-sauce.md) - [Roman-Style Frozen Pizzas](https://www.trendhunter.com/trends/porta-frozen-pizzas.md) - [Premium Pasta Sauce Ranges](https://www.trendhunter.com/trends/four-cheese-sauce.md)