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# Everyday Item Typography
Vladimir Koncar Turns the Ordinary Items into Epic Fonts

By Michael Hines | Published 2010-02-20 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/vladimir-koncar
References: [behance.net](http://www.behance.net/Gallery/Diary-Type-03/423092) & [behance.net](http://www.behance.net/konch)

Vladimir Koncar's "Diary 03" [photography](https://www.trendhunter.com/trends/still-life-1) is a sight to see. Koncar takes everyday items and forms them into [letters](https://www.trendhunter.com/trends/zenith7-desk-pen), which he then uses to write his thoughts down. I'm lovin' it.

What makes these pictures so good is that they get their message across so effectively. Writing down "we kill too many animals for fun!" is much more effective if you write it in [raw meat](https://www.trendhunter.com/trends/dish-pics). Vladimir Koncar has done some good work here, I can't wait to see what he does next.

## Trend Insights (Trend Hunter)

- Score: 3.9/10
- Popularity: 74% | Activity: 36% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Modern](https://www.trendhunter.com/modern)

## Key Themes

### Why This Trend Is Growing

- **Everyday Object Typography:** Exploring new and unconventional ways of using everyday objects to create typography opens up the possibility for disruptive innovation in graphic design.
- **Visual Communication with Unconventional Material:** Use of unconventional material for visual communication opens up the possibility for disruptive innovation in various industries from advertising to packaging design.
- **Sustainability-inspired Art:** The use of sustainable materials in art projects could inspire disruptive innovation initiatives in industries such as fashion, design, and manufacturing.

### Industries Being Reshaped

- **Graphic Design:** The use of everyday items to create typography can disrupt the traditional approach to graphic design and offer new and unique ways of visual communication.
- **Advertising:** Unconventional material use for advertising can disrupt the industry by offering innovative approaches to product promotion and marketing.
- **Packaging Design:** Exploring the use of everyday objects for packaging design could lead to sustainable and environmentally-friendly solutions that disrupt traditional packaging practices.

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