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# Explosive Floral Fashions
The Vivienne Westwood Fall 2013 Ready-to-Wear Collection is Outstanding

By Katie Pagnotta | Published 2013-02-05 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/vivienne-westwood-fall-2013-readytowear
References: [style](http://www.style.com/fashionshows/review/F2013RTW-VWESTWOOD/) & [viviennewestwood](http://www.viviennewestwood.co.uk/shop/new-in/)

The [Vivienne Westwood](https://www.trendhunter.com/trends/vivienne-westwood-and-palace) Fall 2013 ready-to-wear women's collection is characterized of [bold reworked prints and clingy silhouettes](https://www.trendhunter.com/trends/fallwinter-2025).

Westwood has a knack for taking an otherwise boring print and amplifying it. Her fall ready-to-wear women's collection is bold, belted and full of wonderful floral prints. A highlight of the sensational series is the introduction of a new plaid print. Westwood always interweaves a checkered print into her collection and this year she plays around with layered patterns. There is the solid checkered prints and fabulous floral on plaid pieces. Must-haves from the series include a deep blue floral crochet dress cinched at the waist by a chunky taupe leather belt and an explosive red and white floral print high collar cocktail dress.

The Vivienne Westwood Fall 2013 ready-to-wear collection is multifaceted and a marvelous debut.

## Trend Insights (Trend Hunter)

- Score: 4.1/10
- Popularity: 67% | Activity: 47% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What Makes This Trend Stand Out

- **Bold Floral Prints:** Disruptive innovation opportunity: Creating unique and eye-catching patterns for clothing and accessories.
- **Layered Patterns:** Disruptive innovation opportunity: Developing techniques to combine different prints and textures in fashion design.
- **Cinched Waist Belts:** Disruptive innovation opportunity: Creating innovative ways to accentuate the waist in clothing design.

### Sectors Adopting This

- **Fashion Design:** Disruptive innovation opportunity: Incorporating bold floral prints and layered patterns into clothing lines.
- **Textile Manufacturing:** Disruptive innovation opportunity: Developing new printing and weaving techniques for creating intricate and dynamic patterns.
- **Accessories Retail:** Disruptive innovation opportunity: Designing unique and stylish belts to cinch and accentuate the waist in outfits.

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