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# 2-Ingredient Beverage Lines
Viveau is a Lightly Sparkling Water Drink Available in Four Flavors

By Grace Mahas | Published 2021-09-30 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/viveau-1
References: [drinkviveau](https://www.drinkviveau.com/?sdg)

Viveau -- the Canadian beverage brand based out of Halifax -- is helping give fans peace of mind about what they ingest. The [lightly sparkling mineral water](https://www.trendhunter.com/trends/sparkling-mineral-water) brand is the perfect drink to either enjoy on its own or mix into both alcoholic and [non-alcoholic cocktails](https://www.trendhunter.com/trends/bubly-sparkling-waters). The delicious beverage is available in four different flavors, including crisp apple cider, tart cherry, wild blueberry, and ripe strawberry.

Viveau is beloved for its mindful ingredient list -- having been crafted using only two ingredients (fresh-pressed fruit and lightly sparkling water) and without the use of any additives. In addition, the drinks contain [no added sugars](https://www.trendhunter.com/trends/unsweetened-soft-drinks), are non-GMO, and are low in calories.

Consumers can purchase the drinks online and in stores.

Image Credit: Viveau

## Trend Insights (Trend Hunter)

- Score: 5.0/10
- Popularity: 67% | Activity: 72% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### Why This Trend Is Growing

- **Clean Ingredient Products:** Brands can look to develop minimalist, naturally-sourced products that prioritize ingredient transparency and healthfulness, while minimizing additives and artificial ingredients
- **Healthy Alcohol Alternatives:** Entrepreneurs can target consumers seeking alcoholic and non-alcoholic beverage options that prioritize low calorie counts and clean ingredient lists. Viveau's lightly sparkling mineral water drink is a prime example of this trend.
- **Fruit-flavored Sparkling Water:** Companies can focus on creating naturally-flavored, lightly carbonated water drinks featuring fruit-infused flavors, like Viveau's tart cherry, crisp apple cider, ripe strawberry, and wild blueberry varieties

### Industries Being Reshaped

- **Beverage:** As consumer preferences shift towards healthier, more ingredient-conscious drink options, brands in the beverage industry stand to gain significant market share and customer loyalty
- **Health and Wellness:** Entrepreneurs and brands operating in the health and wellness space can partner with or develop their own natural, minimalist beverage products to serve the growing demand for clean label drinks
- **E-commerce:** With convenient online purchasing platforms, e-commerce companies are uniquely positioned to provide customers with access to unique and regionally-based beverage brands like Viveau

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