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# Couture-Adorned Creatures
Piotr Stoklosa Captures Cute Editorial for VIVA! Moda Winter 2011/2012

By Katherinev123 | Published 2012-01-14 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/viva-moda-winter-2011
References: [designscene.net](http://www.designscene.net/2012/01/piotr-stoklosa-viva-moda-winter.html) & [piotrstoklosa](http://www.piotrstoklosa.com)

Using animals in an editorial spread is definitely a fun -- and cute -- way to sell fashion, something that the editors of the Viva! Moda Winter 2011/2012 edition knows. The magazine has enlisted photographer Piotr Stoklosa to capture this entertaining and [cute animal-focused editorial](https://www.trendhunter.com/trends/animal-intelligence) for the Polish fashion publication.

In this Viva! Mode Winter 2011/2012 editorial, the stars are cute creatures: a pig, a dog, a rabbit, a lizard and a racoon. Stylist Magdalena Murawska and producer Sara Marcysiak have worked their magic and put these [adorable pets](https://www.trendhunter.com/trends/dog-accessories-collection) (the word "pets" is used loosely, as I don't know anyone who would own a racoon) in and around fashionable gear, ranging from luxe pearls to [handbags and boots](https://www.trendhunter.com/trends/ugg-autumn-winter-2025).

## Trend Insights (Trend Hunter)

- Score: 5.0/10
- Popularity: 71% | Activity: 72% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Key Themes Behind This Trend

- **Animal-inspired Fashion:** Disruptive innovation opportunity: Create a line of fashion accessories and clothing inspired by different animals, appealing to animal lovers and fashion enthusiasts alike.
- **Editorial Photography:** Disruptive innovation opportunity: Develop a platform that connects photographers and stylists with publications for creative editorial shoots, making it easier for magazines to source unique and engaging content.
- **Fashion for Pets:** Disruptive innovation opportunity: Design a range of fashionable clothing and accessories specifically for pets, tapping into the growing market of pet owners who want to style their furry friends.

### Where This Applies

- **Fashion:** Disruptive innovation opportunity: Use technology such as augmented reality to create interactive and immersive fashion experiences, revolutionizing how consumers shop for clothing.
- **Photography:** Disruptive innovation opportunity: Develop an AI-powered photo editing software that automatically enhances and retouches images, streamlining the post-production process for photographers.
- **Pet Products:** Disruptive innovation opportunity: Create a subscription service that delivers a curated selection of stylish and high-quality pet products to pet owners, providing convenience and personalization.

## Related on Trend Hunter

- [Wild Animal-Decorated Gowns](https://www.trendhunter.com/trends/schiaparelli-lion-head.md)
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- [Printed Pet Sweaters](https://www.trendhunter.com/trends/smiley-sweater.md)
- [Modern Pet Apparel](https://www.trendhunter.com/trends/stylish-pet-collection.md)
- [Whimsical High-Fashion Holiday Campaigns](https://www.trendhunter.com/trends/roger-vivier-holiday-2025.md)
- [Retro Athletic Pet Accessories](https://www.trendhunter.com/trends/pet-accessories-collection.md)
- [Expanded Pet Apparel Capsule](https://www.trendhunter.com/trends/adidas-originals-pet-collection.md)
- [Pet Lunar Apparel](https://www.trendhunter.com/trends/chinesestyle-pet-jackets.md)
- [Pet-Powered Beauty Campaigns](https://www.trendhunter.com/trends/animal-intelligence.md)
