# Cuban Culture Fashiontography For 'Viva Cuba' in Vogue UK June 2010, Angela Lindvall is a Vixen By Melissa Greer | Published 2010-05-07 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/viva-cuba-in-vogue-uk References: [fashioncopious.typepad](http://fashioncopious.typepad.com/fashioncopious/2010/05/editorial-viva-cuba.html) & [vogue](http://www.vogue.co.uk/) Model Angela Lindvall braves the Havana heat in this photoshoot titled 'Viva Cuba' in Vogue UK June 2010. The spread exudes [Cuban culture](https://www.trendhunter.com/trends/dominican-heritage) with [summer prints](https://www.trendhunter.com/trends/viva-resort-25-collection), sultry colours, romantic ruffles and lots of skin. Shot by Tom Craig and styled by Bay Garnett, Angela Lindvall is more than just a tourist perched along the Malecon seawall for 'Viva Cuba' in Vogue UK. It's definitely going to be one hot summer. **Implications** - The recent recession has limited consumers from traveling abroad as they need to be budget-conscious. However, these consumers still seek products that will reflect their love for travel to their peers by boasting [culturally specific designs](https://www.trendhunter.com/trends/brigade) and functions. Companies can appeal to travel-heavy demographics by incorporating cultural elements into the designs of their products. ## Trend Insights (Trend Hunter) - Score: 4.3/10 - Popularity: 80% | Activity: 42% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America, South America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Why This Trend Is Growing - **Cultural-inspired Fashion:** Opportunity for fashion brands to incorporate culturally specific designs and functions into their products. - **Staycation-inspired Fashion:** As travel limitations persist, opportunity for fashion brands to create designs that evoke the spirit of exotic locations for stay-at-home consumers. - **Summer Prints and Colors:** Opportunity for fashion brands to embrace vibrant prints and sultry colors for their summer collections. ### Industries Being Reshaped - **Fashion:** Fashion brands can capitalize on the demand for cultural-inspired designs and staycation fashion. - **Travel and Tourism:** Travel companies can promote staycation options that allow consumers to experience the cultural vibes of exotic destinations from home. - **Retail and E-commerce:** Retailers and online platforms can curate and promote summer collections featuring prints and colors that exude the spirit of vacation. ## Related on Trend Hunter - [Modern-Day Travel Campaigns](https://www.trendhunter.com/trends/modernday-travel.md) - [Culturally-Inspired Travel Campaigns](https://www.trendhunter.com/trends/new-travel-campaign.md) - [Redesigned Cultural Rum Bottles](https://www.trendhunter.com/trends/havana-club-x-martine-rose.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Optimistic Fashion Brand Runways](https://www.trendhunter.com/trends/brand-homecoming.md) - [Beach-Inspired Spring Fashion Capsules](https://www.trendhunter.com/trends/a-kind-of-guise-3.md) - [Branded Summer Lunches](https://www.trendhunter.com/trends/viva-resort-25-collection.md) - [Playful Vacation-Ready Apparel](https://www.trendhunter.com/trends/resort-wear-label.md) - [Punk Rock-Informed Fall Fashion](https://www.trendhunter.com/trends/superculture-collection.md)