# Fictional Home Furnishings Jasper Morrison Designed a VitraHaus Home for a Fictional Inhabitant By Joey Haar | Published 2017-01-16 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/vitrahaus-home References: [dezeen](https://www.dezeen.com/2017/01/16/jasper-morrison-furnishes-vitrahaus-for-a-fictitious-abstract-artist/) & [jaspermorrison](https://www.jaspermorrison.com/) In an interesting combination of design and art, Jasper Morrison, the British designer, decorated a VitraHouse home for an inhabitant that doesn't exist. The VitraHouse is a [Herzog & de Meuron](https://www.trendhunter.com/trends/one-park-drive) building, and it is one of many that make up the [Vitra](https://www.trendhunter.com/trends/vitra-1) campus in Weil am Rhein, Germany. Morrison's [VitraHaus](https://www.trendhunter.com/trends/vitrahaus-loft) home is on the first level of the VitraHaus. The richly decorated rooms cover about 150 square meters in all, and they are filled with both Morrison's own products as well as the products of other designers. In order to build up inspiration for the project, Morrison invented a fictional inhabitant of the house. His name is Allard Pierson, and he is "an abstract artist who doesn't exhibit his sculptures because nobody's interested in abstract art anymore, so he lives at home with them and occasionally invites people to dinner, to show them his new work," according to Morrison. ## Trend Insights (Trend Hunter) - Score: 5.9/10 - Popularity: 96% | Activity: 72% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### What Makes This Trend Stand Out - **Fictional Home Design:** Opportunity to create unique and imaginative home designs for fictional inhabitants. - **Art-inspired Interiors:** Opportunity to incorporate artwork and sculptures into home decor for added aesthetic appeal. - **Personalized Interior Stories:** Opportunity to create personalized narratives and themes for home interiors to enhance the overall experience. ### Sectors Adopting This - **Interior Design:** Disruptive innovation by incorporating fictional elements and artworks into home design. - **Art & Sculpture:** Disruptive innovation by creating new demand for sculptures and artworks as part of home decor. - **Hospitality:** Disruptive innovation by offering themed hotel rooms based on fictional stories and characters. ## Related on Trend Hunter - [Social Experiment Virtual Apartments](https://www.trendhunter.com/trends/uncanny-spaces.md) - [Modular Retail Product-Designed Homes](https://www.trendhunter.com/trends/muji-muji-55.md) - [Memory-Reminiscent Idyllic Homes](https://www.trendhunter.com/trends/tane-garden-house.md) - [Fashion Designer-Decorated Homes](https://www.trendhunter.com/trends/miles-c-bates.md) - [Abstract Fantasy Home Exhibitions](https://www.trendhunter.com/trends/abstract-fantasy-home.md) - [Liveable Artful Pop-Up Installations](https://www.trendhunter.com/trends/julie-cloos-mlsgaard.md) - [Life Mess-Honoring Exhibitions](https://www.trendhunter.com/trends/imperfect-home.md) - [Curved Translucent Experimental Apartments](https://www.trendhunter.com/trends/sculptors-apartment.md) - [Cylindrical Furnished Penthouses](https://www.trendhunter.com/trends/one-park-drive.md)