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# Modular AC-Equipped Backpacks
The 'VITL' Backpack Offers Cooling Heat Relief and Ample Storage

By Michael Hemsworth | Published 2019-07-26 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/vitl-backpack
References: [yankodesign](https://www.yankodesign.com/2019/07/25/this-backpacks-in-built-air-conditioner-prevents-you-from-getting-a-sweaty-back/) & [kickstarter](https://www.kickstarter.com/projects/1332931573/vitl-the-backpack-evolved?ref=Fundedtoday&utm_medium=referral&utm_source=yanko.fnd.to)

The 'VITL' backpack is a feature-rich accessory for those who are looking to maintain optimal efficiency when going about their daily routine or traveling. Designed by Kenny Tai, the backpack has a [modular design](https://www.trendhunter.com/trends/onepro-flex-backpack) that allows it to be customized to the needs or preferences of the wearer, which will make it feel like an accessory crafted just for them. The [lightweight design](https://www.trendhunter.com/trends/no-weigh-backpack) is achieved using materials that are dust-resistant and waterproof to ensure it can keep up with the busy lifestyle of commuters or avid travelers.

The 'VITL' backpack is also integrated with [air flow technology](https://www.trendhunter.com/trends/airback-flex) that will draw air from the bottom before blowing it directly to the back of the wearer for effective heat relief when braving hot city streets in the summer.

## Trend Insights (Trend Hunter)

- Score: 5.7/10
- Popularity: 75% | Activity: 87% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech)

## Key Themes

### What Makes This Trend Stand Out

- **Modular Backpacks:** The modular design of the 'VITL' backpack offers an opportunity for customization and personalization, disrupting the traditional backpack market.
- **Air Flow Technology:** The integrated air flow technology in the 'VITL' backpack presents a disruptive innovation opportunity for heat relief solutions in various industries, such as outdoor gear and workwear.
- **Dust-resistant and Waterproof Materials:** The use of dust-resistant and waterproof materials in the 'VITL' backpack opens up opportunities for disruptive innovation in industries like travel accessories and outdoor gear by offering durable and protected storage solutions.

### Sectors Adopting This

- **Backpack Industry:** The modular design and customization features of the 'VITL' backpack suggest a disruptive innovation opportunity in the backpack industry, enabling brands to offer personalized solutions to consumers.
- **Outdoor Gear Industry:** The air flow technology in the 'VITL' backpack has the potential to disrupt the outdoor gear industry by providing innovative heat relief solutions for outdoor enthusiasts and adventurers.
- **Travel Accessories Industry:** The dust-resistant and waterproof materials used in the 'VITL' backpack can disrupt the travel accessories industry by offering durable and weather-resistant storage options for travelers.

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