# Organic Vitamin-Enriched Popcorns The VitaPOP Popcorn is Packed with 15 Vitamins By Michael Hemsworth | Published 2018-05-11 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/vitapop-popcorn References: [preparedfoods](https://www.preparedfoods.com/articles/121203-vitapop-popcorn) The VitaPOP Popcorn is a new line of snacks that looks to offer consumers a different way to consume essential vitamins that they might only otherwise get through a multivitamin. Packed with 15 essential vitamins, the popcorn is enriched with vitamins A, C, D, E, K, B1, B2, B6, B12, Biotin, Niacin, Folic Acid, Calcium, Iron, Zinc, Potassium and Magnesium. The 100% organic snack also features 10 grams of protein per serving, which will help snackers to stave off hunger between meals while a vegan and non-GMO profile makes it great for those on alternative diets. The VitaPOP Popcorn comes in three flavor varieties including ['Sea Salt,'](https://www.trendhunter.com/trends/extra-virgin-olive-oil-sea-salt-popcorn) ['Black Truffle'](https://www.trendhunter.com/trends/truffle-and-white-cheddar-protein-popcorn) and ['White Cheddar,'](https://www.trendhunter.com/trends/dairy-free-white-cheddar-popcorn) which makes it a suitable option for those who are big fans of traditional popcorn. ## Trend Insights (Trend Hunter) - Score: 4.8/10 - Popularity: 76% | Activity: 61% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Key Themes Behind This Trend - **Vitamin-enriched Snacks:** Innovative snacks packed with essential vitamins appealing to health-conscious consumers. - **Plant-based Protein Snacks:** Healthy and eco-friendly plant-based snacks with high protein content targeting vegetarians and vegans. - **Functional Snacking:** Snack products fortified with essential vitamins and minerals or other functional ingredients for specific dietary needs or health goals. ### Where This Applies - **Organic Snacks:** The organic snacks industry is booming and VitaPOP’s organic profile is sure to be appealing to its consumers. - **Health and Wellness:** The health and wellness industry will benefit from the boom in vitamin-enriched snacks matching consumers’ desire for healthy snacking options. - **Food and Beverage:** Businesses in the food and beverage industry that focus on natural and organic ingredients can capitalize on the popularity of health foods like the VitaPOP Popcorn. ## Related on Trend Hunter - [Protein-Heavy Popcorns](https://www.trendhunter.com/trends/pro-protein-popcorn.md) - [Algae-Infused Popcorn Snacks](https://www.trendhunter.com/trends/pop-zero-popcorn.md) - [Whole-Grain Purple Kernel Popcorns](https://www.trendhunter.com/trends/purple-kernel-popcorns.md) - [Protein-Packed Popcorn Lines](https://www.trendhunter.com/trends/whoa-momma.md) - [Artisanal Popcorn Snacks](https://www.trendhunter.com/trends/pops-praiseworthy-popcorn.md) - [Collaborative Olive Oil Popcorns](https://www.trendhunter.com/trends/extra-virgin-olive-oil-sea-salt-popcorn.md) - [Vegan Brownie Popcorn](https://www.trendhunter.com/trends/brownie-popcorn.md) - [Savory Prepackaged Popcorns](https://www.trendhunter.com/trends/new-proper-snacks-propercorn.md) - [Better-for-You Popcorn Snacks](https://www.trendhunter.com/trends/popchips-popcorn.md)