# Customized Supplement Platforms Vitaminlab Creates Personalized Supplements With a Quiz By Jana Pijak | Published 2020-10-19 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/vitaminlab References: [getvitaminlab](https://getvitaminlab.com/) Health platform Vitaminlab is an go-to resource for personalized supplements that are based on one's blood type, genetic results or a custom quiz consumers can take before making a purchase. "VitaminLab provides personalized vitamins based on your body chemistry. Using your health history or vitamin testing, we create your own daily, single formula vitamin," says the brand on their website. The company is also comprised of a "group of physicians and pharmacists who are committed to providing one of a kind personalized and custom vitamin health solutions to as many individuals as possible." The brand's team is based across Canada and the US, using over 30 years of expert experience to ensure all vitamins are research-backed, tested and specifically geared toward different individuals and their varying needs. ## Trend Insights (Trend Hunter) - Score: 4.6/10 - Popularity: 57% | Activity: 71% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What's Driving This Trend - **Customized Supplements:** Opportunity for creating personalized supplements based on individual body chemistry and health history. - **Personalized Health Solutions:** Opportunity for offering customized and research-backed health solutions to address individuals' specific needs. - **Expert-backed Vitamin Formulas:** Opportunity for developing vitamin formulas based on over 30 years of expert experience and testing. ### Who This Affects Most - **Health and Wellness:** Opportunity for companies in the health and wellness industry to leverage personalized supplement platforms to meet customer demands. - **Pharmaceutical:** Opportunity for pharmaceutical companies to explore personalized health solutions and create customized vitamin options. - **Genetic Testing:** Opportunity for genetic testing companies to collaborate with personalized supplement platforms to provide targeted health solutions. ## Related on Trend Hunter - [Genetically Personalized Supplements](https://www.trendhunter.com/trends/genetically-personalized-supplement.md) - [Personalized Nutritional Platforms](https://www.trendhunter.com/trends/alyve-wellness.md) - [Personalized Vitamin Prescriptions](https://www.trendhunter.com/trends/personalized-vitamins-1.md) - [Personalized Multivitamin Services](https://www.trendhunter.com/trends/personalized-multivitamin-service.md) - [Personalized Skin Supplements](https://www.trendhunter.com/trends/neutrogena-1.md) - [AI-Driven Personalized Nutrition Platforms](https://www.trendhunter.com/trends/personalized-nutrition-platform.md) - [Tailored Multi-Layer Gummies](https://www.trendhunter.com/trends/nutrient-gummy-stacks.md) - [Personalized Daily Supplements](https://www.trendhunter.com/trends/vyv.md) - [Highly Personalized Supplement Subscriptions](https://www.trendhunter.com/trends/smart-supplements.md)