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# Measuring Lights
The Visvim Subsection Candle Lets You Track How Much You've Used

By Robyn Currie | Published 2009-12-29 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/visvim-subsection-candle
References: [hypebeast](http://hypebeast.com/2009/12/visvim-subsection-candle-l-no-7kyoto/) & [blaisemautin](http://www.blaisemautin.com/)

I never really thought of rationing my candle use. I don’t really live in an age where I rely on candles as my primary source of light and warmth, but with the visvim SUBSECTION CANDLE, I can keep abreast on its progress, and enjoy a lovely scent.

The candle combines the scent of Kyoto temples with an infusion of French fragrances, and was concocted with the aid of French perfumier Blaise Mautin. Sounds enticing, even more when you check out the minimalist packaging. The visvim SUBSECTION CANDLE is something you might need to get the mood right.

## Trend Insights (Trend Hunter)

- Score: 2.5/10
- Popularity: 7% | Activity: 60% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### What Makes This Trend Stand Out

- **Rationed Candle Use:** Opportunity for disruptive innovation in creating candles that are specifically designed to track usage and rationed consumption.
- **Scent-infused Candles:** Opportunity for disruptive innovation in the fragrance industry by creating unique and enticing scent-infused candles.
- **Minimalist Candle Packaging:** Opportunity for disruptive innovation in designing minimalist and visually appealing packaging for candles.

### Sectors Adopting This

- **Candle Manufacturing:** Opportunity for disruptive innovation in the candle manufacturing industry by incorporating tracking mechanisms into candles.
- **Fragrance Manufacturing:** Opportunity for disruptive innovation in the fragrance manufacturing industry by collaborating with candle manufacturers to create unique scent-infused candles.
- **Packaging Design:** Opportunity for disruptive innovation in the packaging design industry by creating minimalist and visually appealing packaging for candles.

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