# Cross-Section Viewpoint Books 'Look Inside' Creates Visual Storytelling with Cutaway Illustrations By Michael Hemsworth | Published 2016-10-05 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/visual-storytelling References: [uncrate](http://uncrate.com/stuff/look-inside/) & [shop.gestalten](http://shop.gestalten.com/books/look-inside.html) Many people are inherently curious when it comes to finding out what's inside certain objects and things, so 'Look Inside' utilizes visual storytelling to help offer answers. Packing the answer to what's inside everything including trees, cars, bodies and much more, 'Look Inside' starts from the beginning (around 28,000 years ago) to the present. The 'Look Inside' book is curated by Samuel and Juan Velasco, and features [infographic-inspired page sections](https://www.trendhunter.com/trends/viewport) to help make working one's way through the content more intuitive. The 'Look Inside' publication helps to provide an answer to a variety of different curiosities in a way that utilizes visual storytelling in order to keep readers reading on and learning. It's a [coffee table book](https://www.trendhunter.com/trends/watch-stories-savoirfaire) that'll provide insight rather than just interesting pictures. ## Trend Insights (Trend Hunter) - Score: 1.3/10 - Popularity: 27% | Activity: 5% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### What's Driving This Trend - **Visual Storytelling:** Leveraging visual storytelling techniques to engage and educate readers in a variety of industries. - **Infographic-inspired Content:** Using infographic-inspired layouts to present information in a visually appealing and accessible manner. - **Curiosity-driven Content:** Creating content that taps into people's natural curiosity and desire for knowledge. ### Who This Affects Most - **Publishing:** Creating visually engaging books that combine art, storytelling, and information to capture readers' attention. - **Education:** Developing interactive and visually-driven learning materials to make complex subjects more understandable and engaging. - **Marketing and Advertising:** Utilizing visual storytelling techniques to create compelling brand narratives and engage audiences in advertising campaigns. ## Related on Trend Hunter - [Interactive Fantasy Fiction Books](https://www.trendhunter.com/trends/curious-readers.md) - [Design Journey Picture Books](https://www.trendhunter.com/trends/thedownunder.md) - [Block Puzzled Book Nooks](https://www.trendhunter.com/trends/lego-book-nook.md) - [Visual Knowledge Platforms](https://www.trendhunter.com/trends/bookwatch.md) - [Beautiful Automotive Design Books](https://www.trendhunter.com/trends/benecict-redrove-auto-photo-manual.md) - [Photosensitive Book Experiences](https://www.trendhunter.com/trends/the-outside-book.md) - [Book-Shaped Transparent Bookmarks](https://www.trendhunter.com/trends/transparent-bookmark.md) - [Voice-Activated Books](https://www.trendhunter.com/trends/readyland.md) - [Electronic 3D Book Concepts](https://www.trendhunter.com/trends/bbook.md)