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# Visual Search Engines
Ziipa is StumbleUpon's Indie Cousin

By Marissa Brassfield | Published 2008-11-02 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/visual-search-engines-ziipa
References: [mashable](http://mashable.com/2008/11/02/ziipa-visual-search/) & [ziipa](http://www.ziipa.com)

Ziipa is a [visual search engine](https://www.trendhunter.com/trends/vessu-vision) geared towards the Web 2.0 set. More indie rock than top 40, as Mashable’s Paul Glazowski quips, Ziipa allows users to search in a number of different ways. There’s the traditional search bar at the top of the page, but also a tag cloud on the right and a Top 10 function.

For those who have grown bored relentlessly clicking through Stumble pages, Ziipa provides a welcome spot of respite. It features search results that aren’t as mainstream as those found on a [Google](https://www.trendhunter.com/trends/you-com) or [Yahoo](https://www.trendhunter.com/trends/kiva) search but are every bit as fascinating. For example, I found Lurvely, a site that helps readers find amazing Flickr photos. Lurvely wouldn’t make Google’s first few pages of results for Flickr images, but it’s a new addition to my bookmarks list.

## Trend Insights (Trend Hunter)

- Score: 1.9/10
- Popularity: 24% | Activity: 25% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Internet](https://www.trendhunter.com/internet)

## Key Themes

### Key Themes Behind This Trend

- **Visual Search Engines:** Opportunity for disruptive innovation in creating visual search engines that cater to niche interests and provide unique search results.
- **Indie Search Platforms:** Opportunity for disruptive innovation in developing search platforms that curate and showcase independent and non-mainstream content.
- **Alternative Search Methods:** Opportunity for disruptive innovation in offering alternative search methods such as tag clouds and Top 10 lists to enhance user search experiences.

### Where This Applies

- **Technology:** Opportunity for disruptive innovation in the technology industry by creating advanced visual search engines with unique algorithms and user interfaces.
- **Digital Media:** Opportunity for disruptive innovation in the digital media industry by developing indie search platforms that cater to niche interests and provide alternative content discovery.
- **E-commerce:** Opportunity for disruptive innovation in the e-commerce industry by integrating visual search engines that offer unique product discovery and enhance user shopping experiences.

## Related on Trend Hunter

- [Visual Inspiration Searches](https://www.trendhunter.com/trends/braindead-search.md)
- [App-Integrated Search Tools](https://www.trendhunter.com/trends/you-com.md)
- [AI Image Searches](https://www.trendhunter.com/trends/ai-generated-image.md)
- [Bookmark Search Engines](https://www.trendhunter.com/trends/snapmark.md)
- [Multi-Source Search Engines](https://www.trendhunter.com/trends/youcom.md)
- [Mystery Search Engines](https://www.trendhunter.com/trends/mystery-search.md)
- [Aggregated Social Insights](https://www.trendhunter.com/trends/indiepulse.md)
- [AI Search Engines](https://www.trendhunter.com/trends/ai-search-engine.md)
- [AI-Powered Search Engines](https://www.trendhunter.com/trends/find-ai.md)
