# Kid-Designed Travel Itineraries Visit Anaheim Launched 'Imaginagency' with Tia Mowry By Debra John | Published 2025-06-09 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/visit-anaheim References: [imaginagency](https://www.imaginagency.com/) & [instagram](https://www.instagram.com/p/DKVe65_SX1-/?hl=en)  Visit Anaheim, the official destination marketing organization for Anaheim, California, has unveiled 'Imaginagency,' a first-of-its-kind travel initiative created in collaboration with actress and entrepreneur Tia Mowry. Designed to reimagine the [family vacation experience](https://www.trendhunter.com/trends/fam-jam), this innovative campaign places children at the helm of planning, offering [itineraries crafted entirely by young minds](https://www.trendhunter.com/trends/tripadvisors-trips). Spearheading the initiative are six “Imaginagents,” including Mowry’s own children, Cree and Cairo Mowry-Hardrict. Together, they have curated six unique, bookable Anaheim experiences that reflect the creativity, wonder, and curiosity of kids; from theme park adventures to hands-on explorations, each itinerary captures Anaheim through a child’s perspective. By inviting children to shape the travel experience, Imaginagency fosters a more inclusive and imaginative approach to family trips—one that values youthful perspectives and encourages meaningful collaboration. Families can explore the itineraries online and, as part of the campaign, enter for a chance to win the Ultimate Anaheim Getaway. Image Credit: Tynka Gudas / Visit Anaheim ## Trend Insights (Trend Hunter) - Score: 7.3/10 - Popularity: 85% | Activity: 91% | Freshness: 42% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### What's Driving This Trend - **Child-led Travel Planning:** Empowering children to design travel itineraries introduces a fresh, imaginative approach to family vacations that prioritizes youthful perspectives. - **Collaborative Family Travel Experiences:** This trend emphasizes the importance of joint family involvement in trip planning, leading to more inclusive and engaging travel adventures. - **Experience-driven Tourism:** A focus on unique and memorable adventures designed by kids aligns with a growing demand for personalized, experience-based travel. ### Who This Affects Most - **Family Tourism:** The industry is evolving to embrace innovations that offer personalized experiences for families by involving the youngest members in trip planning. - **Youth Engagement:** There is a significant shift towards products and services that engage children in creative roles, tapping into their imaginative potential. - **Destination Marketing:** Destinations are exploring novel approaches like child-designed itineraries to attract family tourists looking for unique travel experiences. ## Related on Trend Hunter - [Story-Driven Adventure Tourism](https://www.trendhunter.com/trends/storydriven-adventure-tourism.md) - [Child-Forward Travel Planning Kits](https://www.trendhunter.com/trends/trip-jones.md) - [Autism-Friendly Travel Planning Guides](https://www.trendhunter.com/trends/autismfriendly-travel.md) - [Bucket List-Inspired Giveaways](https://www.trendhunter.com/trends/boundless-bucket-list-contest.md) - [Storybook Travel Agencies](https://www.trendhunter.com/trends/dr-seuss-travel.md) - [AI Travel Planners](https://www.trendhunter.com/trends/travania.md) - [Augmented Reality Travel Murals](https://www.trendhunter.com/trends/travel-murals.md) - [Kindness-Centered Kids Menus](https://www.trendhunter.com/trends/la-la-kids-menu.md) - [GenAI Travel Agencies](https://www.trendhunter.com/trends/archers-ai-travel-agency.md)