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# Electronics Company Cars Launches
Sony Unveiled the VISION-S Prototype, a New Electric Car

By Grace Mahas | Published 2020-01-07 | Autos
Source: Trend Hunter, https://www.trendhunter.com/trends/visions-prototype
References: [thenextweb](https://thenextweb.com/cars/2020/01/07/in-a-shocking-announcement-sony-just-unveiled-an-electric-car/) & [sony.net](https://www.sony.net/SonyInfo/vision-s/spec.html)

[Sony](https://www.trendhunter.com/trends/afeela-car), the renowned Japanese producer of consumer and professional electronics, gaming, and entertainment technologies, recently expanded its business model with the launch of a new electric car -- the VISION-S Prototype.

The Sony VISION-S Prototype boasts "[33 sensors](https://www.trendhunter.com/trends/sensor-system1), including a CMOS sensor and a ToF (Time of Flight) sensor (both of which are typically used in cameras) to detect objects and people accurately outside and inside the car."

Additionally, it features a [Solid State LiDar](https://www.trendhunter.com/trends/lidar-systems) that is able to gauge and map the vehicle's surrounding area to avoid any collision sand drive safely. Moreover, the new electric car can reach 0-100 km per hour in only 4.8 seconds.

In regards to in-car entertainment, Sony's VISION-S Prototype includes a panoramic screen in the front and on the dashboard complemented by Sony’s “360 reality audio” surround sound technology.

Image Credit: Sony

## Trend Insights (Trend Hunter)

- Score: 2.2/10
- Popularity: 7% | Activity: 51% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos)

## Key Themes

### What Makes This Trend Stand Out

- **Electric Vehicles:** Disruptive innovation opportunity: Develop innovative features and technologies for electric vehicles, such as advanced sensors and collision avoidance systems.
- **In-car Entertainment:** Disruptive innovation opportunity: Create immersive in-car entertainment experiences using technologies like panoramic screens and surround sound technology.
- **Sensor Technology:** Disruptive innovation opportunity: Explore the potential of sensor technology in various industries beyond traditional applications, such as using CMOS and ToF sensors in cars for object and people detection.

### Sectors Adopting This

- **Automotive:** Disruptive innovation opportunity: Collaborate with consumer electronics companies to integrate advanced technology and sensors into electric cars, enhancing safety and performance.
- **Consumer Electronics:** Disruptive innovation opportunity: Leverage expertise in electronics and entertainment technologies to enter the electric vehicle market and revolutionize in-car experiences.
- **Entertainment:** Disruptive innovation opportunity: Partner with automotive companies to develop cutting-edge in-car entertainment systems that provide immersive experiences for passengers.

## Related on Trend Hunter

- [Tech Brand Vehicle Features](https://www.trendhunter.com/trends/afeela-car.md)
- [Collaborative Electric Vehicle Initiatives](https://www.trendhunter.com/trends/ev-initiative.md)
- [Collaboration Prototype Electric Vehicles](https://www.trendhunter.com/trends/afeela-ev.md)
- [Game Controller Steering Wheels](https://www.trendhunter.com/trends/afeela-sedan.md)
- [Electric Mobility Prototypes](https://www.trendhunter.com/trends/afeela.md)
- [Cutting Edge EV Showcases](https://www.trendhunter.com/trends/afeela-studio.md)
- [Mobility Tech Companies](https://www.trendhunter.com/trends/sony-honda-mobility.md)
- [Smartphone-Brand Electric Sedans](https://www.trendhunter.com/trends/smartphonebrand-electric-sedans.md)
- [In-Car Gaming Features](https://www.trendhunter.com/trends/the-afeela-ev.md)
