# Vibrant Vegan-Friendly Sneakers Jaden Smith Launches His own New Balance Vision Racer Sneaker By Amy Duong | Published 2020-07-14 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/vision-racer-sneaker References: [hypebeast](https://hypebeast.com/2020/7/jaden-smith-new-balance-vision-racer-official-release-date-info) & [newbalance](https://www.newbalance.com/men/featured/new-arrivals/?srule=New%20Arrivals%20-%20*Site%20Sort%20Rule) Jaden Smith introduces his own iteration of the Vision Racer sneaker with [New Balance](https://www.trendhunter.com/trends/new-balance-001) for the Summer 2020 season. The sneakers boast heritage design elements as well as contemporary touches as well, which is dramatically accented in aesthetics true to Jaden. The colorway is entitled '[Wavy Baby](https://www.trendhunter.com/trends/pf-flyers-x-chillhouse) Blue' and the most notable element of the shoe is the exaggerated midsole foundation, which split off into three rectangular shaped blocks. This supports the upper that is constructed by a blend of [mesh and suede materials](https://www.trendhunter.com/trends/green-suede-colorway) that are true to both the 1700 and X-Racer models. Additionally, sustainability is a strong focus in the latest update, with the entire construction made from recycled styles and materials, it boasts fully vegan-friendly components. Image Credit: New Balance ## Trend Insights (Trend Hunter) - Score: 3.6/10 - Popularity: 68% | Activity: 31% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) ## Key Themes ### Key Themes Behind This Trend - **Sustainable Fashion:** With the strong focus on sustainability in the construction of the New Balance Vision Racer sneaker, there is an opportunity for innovation in creating sustainable fashion products. - **Vegan Fashion:** The fully vegan-friendly components of the New Balance Vision Racer sneaker taps into the growing trend of vegan fashion. - **Heritage-contemporary Design Fusion:** The mix of heritage design elements and contemporary touches in the New Balance Vision Racer sneaker presents an opportunity for disruption in the design space. ### Where This Applies - **Footwear:** The launch of the New Balance Vision Racer sneaker by Jaden Smith is set to shake up the footwear industry. - **Fashion:** Jaden Smith's emphasis on sustainable and vegan-friendly fashion may disrupt the traditional fashion industry. - **Sustainability:** With the use of recycled styles and materials in the production of the New Balance Vision Racer sneaker, there is potential to disrupt the sustainability industry. ## Related on Trend Hunter - [Textural Neutral Sneaker Designs](https://www.trendhunter.com/trends/new-balance-001.md) - [Vibrant Colorway Sneakers](https://www.trendhunter.com/trends/1906r-green-astral-purple.md) - [Vibrantly Bold Sneaker Models](https://www.trendhunter.com/trends/cyber-jade.md) - [Retro Vibrant Detailed Sneakers](https://www.trendhunter.com/trends/new-balance-1000-2.md) - [Jellyfish-Inspired Sneakers](https://www.trendhunter.com/trends/pharrell-williams-and-adidas-originals.md) - [Vibrant Runner Revivals](https://www.trendhunter.com/trends/fogbethecloud.md) - [Bulky Traction-Focused Sneakers](https://www.trendhunter.com/trends/humanrace-3.md) - [Vibrant Sneaker Releases](https://www.trendhunter.com/trends/1906r-collection.md) - [Avocado-Inspired Tonal Lifestyle Shoes](https://www.trendhunter.com/trends/avocado-colorway-1.md)