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# Virtual Wives for Weight Loss
Nagging Spouse Diet Reminders

By Pearl | Published 2008-10-26 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/virtual-wives-nagging-spouse-helps-you-lose-weight
References: [dvice](http://dvice.com/archives/2008/10/weight_loss_ser.php) & [metaboinfo](http://www.metaboinfo.com/okusama/)

It's hard to keep on the straight and narrow when you are trying to lose weight. The Japanese have come up with a [virtual nagging wife](https://www.trendhunter.com/trends/oni-kara-denwa-app) to solve that problem. Your "wife" will send you four emails a day to remind you of your diet!

You log in on the website to set up a [diet and health plan](https://www.trendhunter.com/trends/dietary-guidance) and then you can choose from one of four different "wives," which include a silly giggly maid, a stern businesswoman type, a caring nurse, or a trendy nail artist. A strange set and a weird system to [stay on a diet](https://www.trendhunter.com/trends/snapfood) but hey, if it works, don't knock it!

## Trend Insights (Trend Hunter)

- Score: 1.7/10
- Popularity: 3% | Activity: 39% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### Key Themes Behind This Trend

- **Virtual Nagging:** Virtual companions designed to nag users into sticking with a health and wellness plan.
- **Gamified Accountability:** Using game mechanics to encourage and track progress towards health goals.
- **Personalized Wellness AI:** AI-powered personalized wellness and weight loss coaching.

### Where This Applies

- **Healthtech:** Technology-enabled solution providers in the health and wellness industry.
- **Entertainment:** Companies that create gamified experiences to improve user engagement and motivation.
- **E-commerce:** Online retailers selling wellness products and digital health solutions that leverage virtual coaching and personalization.

## Related on Trend Hunter

- [Extreme No-Excuse Fitness Apps](https://www.trendhunter.com/trends/workout-nightmare.md)
- [Virtual Weight Loss Services](https://www.trendhunter.com/trends/virtual-weight-loss-service.md)
- [AI Weight Management Assistants](https://www.trendhunter.com/trends/coach-iris.md)
- [Supportive Weight Loss Apps](https://www.trendhunter.com/trends/supportive-weight-loss-app.md)
- [AI-Powered Weight Loss Assistants](https://www.trendhunter.com/trends/csiro-hope.md)
- [Personalized Weight Management Apps](https://www.trendhunter.com/trends/faster-way-to-fat-loss.md)
- [Comprehensive Weight Management Systems](https://www.trendhunter.com/trends/weight-management-system.md)
- [AI-Enabled Weight Management Apps](https://www.trendhunter.com/trends/health-coaching-app.md)
- [Anti-Discipline AI Coaches](https://www.trendhunter.com/trends/simple-life.md)
