# Virtual Wine Tastings ACME Fine Wines is Holding By-Appointment-Only Virtual Tastings By Laura McQuarrie | Published 2020-03-31 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/virtual-tasting References: [prnewswire](https://www.prnewswire.com/news-releases/acme-fine-wines-launches-by-appointment-only-virtual-tastings-301031949.html) & [acmefinewines](http://www.acmefinewines.com) [ACME Fine Wines](https://www.trendhunter.com/trends/albertsons-lemoninspired-products) is introducing launching by-appointment-only virtual tastings for any wines that are purchased online or by phone or received as part of a monthly wine club package. These virtual wine tastings are hosted over the phone or Zoom and offer a chance for people to connect directly with ACME's team of sommeliers. ACME Fine Wines is also planning to hold virtual tastings for each of its wine clubs—Kahuna, which focuses on rare and collectible wines, [Under](https://www.trendhunter.com/trends/under-the-sea-minis) the Radar, Pulse, which spotlights up-and-coming regions and [Zippo](https://www.trendhunter.com/trends/20th-of-april-collection), a club with a focus on red wines with lower alcohol levels. In response to a global pandemic, many businesses are getting creative when it comes to adapting their services to offer safe experiences from a distance online. Image Credit: ACME Fine Wines ## Trend Insights (Trend Hunter) - Score: 5.0/10 - Popularity: 65% | Activity: 77% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Why This Trend Is Growing - **Virtual Tastings:** Opportunity for businesses to offer virtual tastings of their products, allowing customers to engage and connect remotely. - **E-commerce Wine Sales:** The rise of online wine purchases creates an opportunity for businesses to launch online platforms and offer convenient sales and delivery options. - **Sommelier Consultations:** Businesses can provide personalized sommelier consultations through virtual platforms, offering expertise and guidance to customers remotely. ### Industries Being Reshaped - **Wine Industry:** Wine producers, distributors, and retailers can explore virtual tastings and online sales to engage with customers and adapt to changing consumer behaviors. - **Hospitality Industry:** Hotels, restaurants, and event venues can collaborate with wine providers to offer virtual wine tastings as part of their services, creating unique and immersive experiences for customers. - **E-commerce Industry:** E-commerce platforms and providers can tap into the growing demand for online wine sales by offering specialized features and logistics for wine retailers. ## Related on Trend Hunter - [Festive Wine Tasting Kits](https://www.trendhunter.com/trends/wine-advent-calendar-collection.md) - [Metaverse Wine Clubs](https://www.trendhunter.com/trends/nft-wine-club.md) - [Non-Alcoholic Wine Clubs](https://www.trendhunter.com/trends/nonalcoholic-wine-club.md) - [Charming Wine Tastings](https://www.trendhunter.com/trends/february-wine-tasting.md) - [Californian Wine Tasting Kits](https://www.trendhunter.com/trends/californian-wine.md) - [Gamified Wine Tasting Kits](https://www.trendhunter.com/trends/card-night-tasting-experience.md) - [Virtual Craft Beer Tastings](https://www.trendhunter.com/trends/beer-tasting-experience.md) - [Global Wine Tasting Kits](https://www.trendhunter.com/trends/january-tasting-experience.md) - [Coastal Wine Kits](https://www.trendhunter.com/trends/seaside-tasting-wine-kit.md)