# Social Media Virtual Concerts Fiat Chrysler Launches a Virtual Concert Series on Facebook Live By Daniel Johnson | Published 2020-04-20 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/virtual-concert-series References: [mobilemarketer](https://www.mobilemarketer.com/news/fiat-chrysler-sponsors-virtual-concert-series-on-facebook-live/576089/) & [prnewswire](https://www.prnewswire.com/news-releases/fca-launches-musicmonday-living-room-performance-series-to-entertain-and-encourage-people-to-pledge-to-stay-togetherathome-for-loved-ones-301039391.html) [Fiat Chrysler Automobiles](https://www.trendhunter.com/trends/jlo-fiat-500e) recently moved to sponsor a virtual concert series which will be hosted on [Facebook](https://www.trendhunter.com/trends/facebook-debuts-at-stagecoach) Live. The virtual concert series will be a collaborative effort between the auto manufacturer and Interscope Records, in order to entertain the vast amount of people remaining home due to COVID-19. The concerts will consist of a 30-minute Facebook Lie Watch party, where the artist will play from their homes. After the concert, a Question and Answer period will take place where fans can submit questions using the hashtag, #TogotherAtHome. Some of the notable artists who are participating include [X Ambassadors](https://www.trendhunter.com/trends/altitunes), Dermot Kennedy, as well as Ari Lennox. Overall, the concert series may be well attended as many people are searching for entertainment. Image Credit: Fiat Chrysler Automobiles ## Trend Insights (Trend Hunter) - Score: 4.1/10 - Popularity: 48% | Activity: 65% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Multimedia](https://www.trendhunter.com/multimedia) ## Key Themes ### What Makes This Trend Stand Out - **Virtual Concerts:** Opportunity for artists and brands to engage with fans through live streamed performances. - **Social Media Engagement:** Opportunity for businesses to leverage social media platforms like Facebook Live to connect with their audience. - **Remote Entertainment:** Opportunity to provide entertainment experiences for people who are staying at home due to COVID-19. ### Sectors Adopting This - **Automotive:** Opportunity for auto manufacturers to explore partnerships with artists and record labels to create unique experiences for customers. - **Music:** Opportunity for musicians to reach a wider audience and monetize their performances through virtual concerts. - **Technology:** Opportunity for tech companies to develop innovative solutions for enhancing virtual concert experiences, such as interactive features and virtual reality integration. ## Related on Trend Hunter - [Connection Platform Experiences](https://www.trendhunter.com/trends/facebook-debuts-at-stagecoach.md) - [Interactive Metaverse Pop Concerts](https://www.trendhunter.com/trends/the-chainsmokers.md) - [Automaker-Backed Gaming Events](https://www.trendhunter.com/trends/honda-1.md) - [Music-Supporting Auto Brands](https://www.trendhunter.com/trends/music-will.md) - [Concert Ticket Scavenger Hunts](https://www.trendhunter.com/trends/hot-seats.md) - [Virtual Car Meetups](https://www.trendhunter.com/trends/virtual-car-meetup.md) - [Popstar VIP Fan Experiences](https://www.trendhunter.com/trends/jonas-brothers-join-turo.md) - [Breakfast-Inspired Concerts](https://www.trendhunter.com/trends/tiny-kitchen-concerts.md) - [Rapper-Hosted Live Concerts](https://www.trendhunter.com/trends/lil-wayne-1.md)