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# Movie Ticket Reward Progams
Fandango's VIP Loyalty Program Offers Cash Credit Rewards for Movies

By Madison Mackay | Published 2018-05-01 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/vip-loyalty
References: [cnn](https://www.cnn.com/2018/04/27/cnn-underscored/fandango-vip-rewards-program-shop/index.html) & [fandango](https://www.fandango.com/policies/vip-plus-program-terms)

Online entertainment company Fandango released the new VIP loyalty program -- a way for consumers to receive $6 in credits for every four tickets purchased online through the company's website.

With the goal to drive more consumers into movie theaters, the brand created an advanced ticketing method that offers a four-month promotion for the summer. The $6 can be used towards all three of Fandango's brands including the self-titled Fandango website that offers online ticket purchasing, FandangoNOW, a pay-as-you-go streaming service and the [Fandango FanShop](https://www.trendhunter.com/trends/preorder-concessions), an online retailer that offers movie collectables and memorabilia.

The new VIP loyalty program is available now for current and new members -- Offering the aforementioned $6 rewards, 150 VIP+ points for every ticket as well as rewards in the form of [streaming movies](https://www.trendhunter.com/trends/cinefind) for every 600 points earned.

## Trend Insights (Trend Hunter)

- Score: 2.7/10
- Popularity: 13% | Activity: 60% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture)

## Key Themes

### What's Driving This Trend

- **Online Ticketing Loyalty Programs:** Opportunity for businesses to create loyalty programs that offer rewards for online ticket purchases.
- **Crossover Brand Loyalty:** Potential to expand loyalty programs across multiple brands within the same company to drive customer engagement.
- **Streaming Service Integration:** Opportunity to integrate streaming services into loyalty programs to enhance customer experience and encourage usage.

### Who This Affects Most

- **Entertainment:** Loyalty programs can be implemented by entertainment companies to increase ticket sales and customer retention.
- **E-commerce:** Opportunity for online retailers to create loyalty programs that incentivize repeat purchases and drive customer loyalty.
- **Streaming Services:** Loyalty programs can be utilized by streaming platforms to encourage user engagement and increase subscriptions.

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