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# Rapid-Melting American Cheeses
Violife Just Like American Slices Easy Melt Cheese is Totally Vegan

By Katherine Pendrill | Published 2023-05-14 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/violife-just-like-american-slices-easy-melt
References: [vegconomist](https://vegconomist.com/products-launches/violife-easy-melt-american-slices/)

![Rapid-Melting American Cheeses](https://cdn.trendhunterstatic.com/thumbs/505/violife-just-like-american-slices-easy-melt.jpeg)

Violife Professional, the food service arm of Violife, has just announced the debut of a new vegan-friendly product called [Violife Just Like](https://www.trendhunter.com/trends/violife-cheddarton) [American](https://www.trendhunter.com/trends/sargento-natural-american-cheese-slices) Slices Easy Melt.

Designed for foodservice establishments such as restaurants, Violife Just Like American Slices Easy Melt is a dairy-free cheese that melts quickly and easily when heated. The Easy Melt cheese comes pre-sliced and can be added to hot and grilled food like burgers and sandwiches, as well as cold meals. The idea behind the product is to offer restaurants a dairy-free cheese alternative, but still allow them to deliver that melty, cheesy taste. Best of all, the cheese is also free of gluten, soy, nuts, lactose, and GMOs, and serves as a great source of Vitamin B12.

Image Credit: Violife Professional

## Trend Insights (Trend Hunter)

- Score: 2.3/10
- Popularity: 25% | Activity: 29% | Freshness: 16%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Vegan Cheese:** The rise of vegan cheese offers opportunities for more inclusive menu options in the food service industry.
- **Alternative Ingredients:** Food service companies can explore alternative ingredients in their products to cater to an increasingly health-conscious customer base.
- **Convenience Foods:** The demand for convenient and ready-to-use foods creates opportunities for food service establishments to expand their product offerings.

### Industries Being Reshaped

- **Food Service:** Food service companies can explore alternative ingredients and convenience foods to keep up with changing consumer preferences.
- **Vegan Food:** Vegan food companies have the opportunity to create innovative and flavorful plant-based products like Violife Just Like American Slices Easy Melt cheese.
- **Gluten-free Food:** The growing demand for gluten-free foods presents opportunities for food service establishments to create and market new products that cater to this demographic.

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