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# Soft Violet Sneaker Colorways
Nike's Air Force 1 Jester Boasts a Monochromatic Silhouette

By Kalin Ned | Published 2018-04-03 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/violet-sneaker
References: [hypebeast](https://hypebeast.com/2018/3/nike-air-force-1-low-jester-violet-mist-first-look) & [sneakerbardetroit](https://sneakerbardetroit.com/nike-air-force-1-low-jester-violet-mist-ao1220-500-release-date/)

Just when one assumes that footwear giant [Nike](https://www.trendhunter.com/trends/easter-colorway-1) launches only sporty, performance-driven and boldly multi-colored silhouettes, the brand debuts a delicate pair of violet sneakers. The Air Force 1 Low Jester is a part of Nike's 'The 1 Reimagined' women's collection.

Coming in a soft and [monochromatic leather upper](https://www.trendhunter.com/trends/light-smoke-grey), the colorway is dubbed Violet Mist. While the palette suggests tenderness, the silhouette is overtly sporty and casual. Nike's elegant new model features some quirky design elements such as a strategically misaligned Swooshes, as well as slanted Nike Air logos on the back heels. The Air Force 1 Jester is characterized by a chunky silhouette and tonal brainding. Extra comfortable and fashion-forward, the pair of violet sneakers is a perfect addition to the contemporary wardrobe of the modern woman.

## Trend Insights (Trend Hunter)

- Score: 3.9/10
- Popularity: 55% | Activity: 53% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### Why This Trend Is Growing

- **Monochromatic Colorways:** Brands can explore the use of monochromatic color schemes to create visually striking and sophisticated designs.
- **Quirky Design Elements:** Incorporating unconventional design elements, such as strategic misalignments and slanted logos, can add a playful and unique touch to footwear designs.
- **Contemporary Wardrobe:** There is a growing demand for fashion-forward sneakers that can seamlessly integrate into the modern woman's wardrobe, offering both comfort and style.

### Industries Being Reshaped

- **Footwear:** The footwear industry can incorporate monochromatic colorways and quirky design elements to create innovative and trendy sneaker collections.
- **Fashion:** The fashion industry can take inspiration from Nike's soft violet sneaker colorway, exploring the use of pastel hues and monochromatic tones in clothing and accessory designs.
- **Sportswear:** Sportswear brands can leverage the trend of contemporary wardrobe integration by designing sneakers that offer both athletic performance and fashionable aesthetics.

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