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# Vinyl Disney Toy Makeovers
Disney Has Released its Pixar Line of Vinylmation Products

By Mesel Isaac | Published 2013-12-04 | Life-Stages
Source: Trend Hunter, https://www.trendhunter.com/trends/vinylmation
References: [blogs.disney](http://blogs.disney.com/oh-my-disney/2013/11/26/these-pixar-vinylmation-have-a-lot-to-say/) & [disneystore](http://www.disneystore.com/vinylmation-vinylmation-pixar-series-2-figure-3/mp/1341425/1000828/?cmp=OTL-Dcom&att=DcomM_OMD_131126_Pixar)

Vinylmation (an amalgamation of the words "vinyl" and "animation") is a brand of [Disney](https://www.trendhunter.com/trends/bitzee-disney) collectibles that are made from vinyl and come in the shape of the Disney mascot Mickey Mouse.

[Pixar](https://www.trendhunter.com/trends/pixar-place-hotel) characters are the most recent group of Disney properties to get the Vinylmation treatment with the current batch including Boo from [Monsters Inc.](https://www.trendhunter.com/trends/animation-moviethemed-tech-accessories), Elastigirl from the Incredibles, Dot from a Bugs Life, Alpha from Up, Dory from Finding Nemo, Mr. Pricklepants from Toy Story 3 and Ratatouille from Ratatouille. All the Vinylmation characters are 3 inches tall, are created by Disney artists and feature poseable arms and heads.

Vinylmations were created back in 2008 and have been increasing in popularity; it's easy to see why with such gorgeous and cute creations.

## Trend Insights (Trend Hunter)

- Score: 1.6/10
- Popularity: 30% | Activity: 11% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Alpha
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Toys](https://www.trendhunter.com/toys)

## Key Themes

### Why This Trend Is Growing

- **Disney Vinylmation Toy Collection:** Disney continues to expand its Vinylmation line, creating collectible figurines featuring its most popular characters.
- **Customizable Vinyl Collectibles:** The Vinylmation line offers an opportunity for customization and personalization of collectible figures.
- **Artisanal Toy Production:** Vinylmation figurines are designed by Disney artists and produced in limited editions, offering the potential for high-end artisanal toy production.

### Industries Being Reshaped

- **Toy Manufacturing:** The toy manufacturing industry could explore ways to incorporate customization into their products, potentially bringing the popularity of collectible figurines to a broader market.
- **Art and Design:** The Vinylmation line highlights the potential for combining art and design in product production for added value and consumer appeal.
- **Entertainment/digital Media:** Vinylmation characters originally came from animation, highlighting opportunities for entertainment and digital media industries to explore how to translate existing intellectual property into collectible toy figures.

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