# Durable Vinyl Bags Holly Aiken Bags are Made with Vinyl That's Virtually Indestructable By Laura McQuarrie | Published 2014-09-24 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/vinyl-bags References: [design-milk](http://design-milk.com/indestructible-vinyl-gear-holly-aiken-bags/) & [hollyaiken](http://hollyaiken.com/) In addition to being simple and stylish, these vinyl bags by Holly Aiken are designed to handle day-to-day wear with ease. Since the bag line first launched in 2004, Holly Aiken has expanded her line of bags to include designs for [totes, backpacks, diaper bags](https://www.trendhunter.com/trends/durable-versatile-bags), cup sleeves and of course, protective bags for all of your essential tech equipment. Each of the Holly Aiken Bags is made in her Raleigh, North Carolina-based shop called 'Stitch.' Although there are tons of different [shapes and styles](https://www.trendhunter.com/trends/versatile-bags-for-essentials) of vinyl bags to choose from, what they all have more or less in common is a distinctive geometric striped patterning on the outside of the bags that often plays with a variety of fun color combinations. ## Trend Insights (Trend Hunter) - Score: 1.7/10 - Popularity: 28% | Activity: 15% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) ## Key Themes ### What Makes This Trend Stand Out - **Vinyl Bag Craze:** Opportunity for other designers to experiment with creative geometric patterns or bold color combinations with vinyl bags. - **Durable Fashion:** Chance for designers to incorporate durable materials into their own lines of bags or clothing for active wearers seeking stylish, long-lasting products. - **Protective Tech Gear:** Potential for other creators to design protective bags with durable materials (like vinyl) to keep tech equipment safe from daily wear and tear. ### Sectors Adopting This - **Fashion:** Opportunity for fashion designers to experiment with durable materials in their lines and tap into the growing market for stylish, durable products. - **Technology:** Potential for technology companies to collaborate with designers to create custom protective bags for their latest products, marrying function with fashion. - **Retail:** Online and brick-and-mortar retailers alike can capitalize on the rising trend of durability by offering an array of stylish and tough products for everyday use. ## Related on Trend Hunter - [Versatile Nylon Tote Bags](https://www.trendhunter.com/trends/nylon-tote-bags.md) - [Stylish Cooler Accessories](https://www.trendhunter.com/trends/tote-cooler.md) - [Reinvented Plastic Bags](https://www.trendhunter.com/trends/telfar-plastic-bag.md) - [Everyday Sustainable Bags](https://www.trendhunter.com/trends/versatile-bags-for-essentials.md) - [Functional Accessible Leather Bags](https://www.trendhunter.com/trends/hobo-1.md) - [Celebrity-Coveted Travel Bags](https://www.trendhunter.com/trends/sprayground-offers.md) - [Avant-Garde Handbag Designs](https://www.trendhunter.com/trends/hanifa.md) - [Minimalist Leather Bags](https://www.trendhunter.com/trends/leather-bags.md) - [Structural Transparent Bag Designs](https://www.trendhunter.com/trends/maria-olhovnikova.md)