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# Vinyl Art Charity Exhibitions
Secret 7" Invites over 700 Creatives to Design Unique Record Sleeves

By Kalin Ned | Published 2018-05-08 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/vinyl-art
References: [dezeen](https://www.dezeen.com/2018/05/04/secret-7-record-vinyl-sleeves-anish-kapoor-es-devlin-jean-jullien/) & [secret-7](https://secret-7.com/)

Artist Anish Kapoor, set designer Es Devlin and illustrator Jean Jullien are just some of the names that Dezeen reported to be a part of this years' [vinyl art charity exhibition](https://www.trendhunter.com/trends/just-like-heaven-art-exhibition). Secret 7" is a project that is in its sixth year of running and one which invites artists from around the world to create their own graphic renditions of musical tracks. The catch is, however, that each piece of one-of-a-kind vinyl art is kept anonymous.

Every year, the organizers of Secret 7" choose seven iconic tokens of music mastery and produce 100 copies of each track on [seven-inch vinyl](https://www.trendhunter.com/trends/transparent-vinyl-player). These records are distributed to the [artists and designers who are participating](https://www.trendhunter.com/trends/design-mixtape). The identity behind each piece of vinyl art is preserved during the exhibition and once the piece is bought and the proceeds donated to charity, the artist is revealed.

## Trend Insights (Trend Hunter)

- Score: 4.0/10
- Popularity: 56% | Activity: 55% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### What Makes This Trend Stand Out

- **Vinyl Art Charity:** Charity events that feature unique pieces of vinyl art created by designers and artists.
- **Graphic Renditions:** Graphics that artists and designers create that represent popular tracks in the music industry.
- **Anonymous Vinyl Art:** Customized vinyl arts for iconic music tracks where the artist is kept anonymous until sold for charity.

### Sectors Adopting This

- **Music:** Innovation opportunities for rights owners to collaborate with artists and designers to create unique vinyl art that represent their work.
- **Charity:** Opportunities for organizers to collaborate with reputable charities to raise funds through unique methods.
- **Art and Design:** Opportunities for designers and artists to showcase their skills in creating unique designs by taking part in a good cause.

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